#791B64
Closest named color: Velvet (#750851). oklch(40.6% 0.151 338.7), rgb(121, 27, 100).
Aa
White text reads best on this color (9.75:1).
About this color
#791B64 is a dark, vivid purple. In OKLCH its lightness is 41%, its chroma 0.151 and its hue 339°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.036 away. White text reads best on it, at 9.75:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | vivid (0.151) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.15:1 |
| White text | 9.75:1 |
Values
| HEX | #791B64 |
| RGB | rgb(121, 27, 100) |
| HSL | hsl(313, 64%, 29%) |
| OKLCH | oklch(40.6% 0.151 338.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #791B64 | 9.75:1 | AAA | Lc -95.8 | Preferred for body text |
| Black text on #791B64 | 2.15:1 | Fails | Lc 12.5 | Not readable |
| #791B64 text on white | 9.75:1 | AAA | Lc 91.5 | Preferred for body text |
| #791B64 text on black | 2.15:1 | Fails | Lc -10.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F8
oklch(97.2% 0.011 339.3)
-
Step 100
100
#F6E4F0
oklch(93.7% 0.025 337.8)
-
Step 200
200
#F0CDE4
oklch(88.5% 0.049 338.8)
-
Step 300
300
#E7ABD4
oklch(80.9% 0.088 338.6)
-
Step 400
400
#D97CBE
oklch(70.8% 0.141 338.9)
-
Step 500
500
#CC56AD
oklch(63.2% 0.179 339)
-
Step 600
600
#B73599
oklch(55.6% 0.196 338.7)
-
Step 700
700
#9D2682
oklch(49.1% 0.182 338.9)
-
Step 800
800 (this color)
#791B64
oklch(40.6% 0.151 338.7)
-
Step 900
900
#672256
oklch(37.6% 0.118 338.7)
-
Step 950
950
#3D1532
oklch(27% 0.075 339.5)
#791B64 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #203B66 | 0.166 |
| Deuteranopia (no green cones) | #404962 | 0.142 |
| Tritanopia (no blue cones) | #801F3D | 0.071 |
| Achromatopsia (no color) | #444444 | 0.152 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #791B64
#791B64
oklch(40.6% 0.151 338.7)
- #005836
#005836
oklch(40.6% 0.093 158.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #791B64, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.036
- Rich Purple #720058 ΔE 0.037
- Red Purple #820747 ΔE 0.052
- Purple #800080 ΔE 0.055
- Wine #80013F ΔE 0.063
- Mulberry #920A4E ΔE 0.065
- Grape Purple #5D1451 ΔE 0.070
- Merlot #730039 ΔE 0.073
Use #791B64 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.