#790A34
Closest named color: Bordeaux (#7B002C). oklch(37.5% 0.143 6.9), rgb(121, 10, 52).
Aa
White text reads best on this color (11.01:1).
About this color
#790A34 is a dark, vivid red. In OKLCH its lightness is 38%, its chroma 0.143 and its hue 7°. Its hue sits on the warm side of the wheel. The nearest named color is Bordeaux (#7B002C), ΔE 0.013 away. White text reads best on it, at 11.01:1.
| Hue family | Reds |
| Lightness | dark (38%) |
| Chroma | vivid (0.143) |
| Temperature | warm |
| Nearest name | Bordeaux (#7B002C) |
| Black text | 1.90:1 |
| White text | 11.01:1 |
Values
| HEX | #790A34 |
| RGB | rgb(121, 10, 52) |
| HSL | hsl(337, 85%, 26%) |
| OKLCH | oklch(37.5% 0.143 6.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #790A34 | 11.01:1 | AAA | Lc -97.8 | Preferred for body text |
| Black text on #790A34 | 1.90:1 | Fails | Lc 10.1 | Not readable |
| #790A34 text on white | 11.01:1 | AAA | Lc 93.8 | Preferred for body text |
| #790A34 text on black | 1.90:1 | Fails | Lc -8.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FFF2F4
oklch(97.2% 0.014 6.7)
-
Step 100
100
#FDE2E6
oklch(93.6% 0.03 7.5)
-
Step 200
200
#FDCAD2
oklch(88.6% 0.059 7.8)
-
Step 300
300
#FCA3B5
oklch(80.8% 0.107 6.6)
-
Step 400
400
#F56C8E
oklch(70.6% 0.17 7)
-
Step 500
500
#ED3673
oklch(63.1% 0.219 6.8)
-
Step 600
600
#D3005D
oklch(55.6% 0.223 6.9)
-
Step 700
700
#B3004D
oklch(49.2% 0.197 7.2)
-
Step 800
800
#94003F
oklch(42.8% 0.171 6.9)
-
Step 900
900 (this color)
#790A34
oklch(37.5% 0.143 6.9)
-
Step 950
950
#480C1F
oklch(27.1% 0.09 6.9)
#790A34 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2C2E35 | 0.161 |
| Deuteranopia (no green cones) | #484431 | 0.147 |
| Tritanopia (no blue cones) | #85001F | 0.039 |
| Achromatopsia (no color) | #3C3C3C | 0.144 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #790A34
#790A34
oklch(37.5% 0.143 6.9)
- #004C47
#004C47
oklch(37.5% 0.065 187.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #790A34, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bordeaux #7B002C ΔE 0.013
- Merlot #730039 ΔE 0.022
- Wine #80013F ΔE 0.024
- Wine Red #7B0323 ΔE 0.025
- Red Purple #820747 ΔE 0.036
- Red Wine #8C0034 ΔE 0.041
- Velvet #750851 ΔE 0.052
- Claret #680018 ΔE 0.056
Use #790A34 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.