#784D40
Closest named color: Milk Chocolate (#7F4E1E). oklch(46.5% 0.062 37.6), rgb(120, 77, 64).
Aa
White text reads best on this color (7.15:1).
About this color
#784D40 is a medium-dark, muted red. In OKLCH its lightness is 47%, its chroma 0.062 and its hue 38°. Its hue sits on the warm side of the wheel. The nearest named color is Milk Chocolate (#7F4E1E), ΔE 0.042 away. White text reads best on it, at 7.15:1.
| Hue family | Reds |
| Lightness | medium-dark (47%) |
| Chroma | muted (0.062) |
| Temperature | warm |
| Nearest name | Milk Chocolate (#7F4E1E) |
| Black text | 2.93:1 |
| White text | 7.15:1 |
Values
| HEX | #784D40 |
| RGB | rgb(120, 77, 64) |
| HSL | hsl(14, 30%, 36%) |
| OKLCH | oklch(46.5% 0.062 37.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #784D40 | 7.15:1 | AAA | Lc -89.6 | Fine for body text |
| Black text on #784D40 | 2.93:1 | Fails | Lc 19.3 | Dividers and decoration only |
| #784D40 text on white | 7.15:1 | AAA | Lc 84.7 | Fine for body text |
| #784D40 text on black | 2.93:1 | Fails | Lc -17.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4F3
oklch(97% 0.005 34.3)
-
Step 100
100
#EFE8E6
oklch(93.6% 0.008 36.6)
-
Step 200
200
#E4D6D1
oklch(88.6% 0.017 40.8)
-
Step 300
300
#D3BAB3
oklch(80.8% 0.03 36.2)
-
Step 400
400
#BC978B
oklch(70.7% 0.048 38.7)
-
Step 500
500
#AB7D6F
oklch(63.2% 0.061 37.6)
-
Step 600
600
#966657
oklch(55.7% 0.067 38.1)
-
Step 700
700 (this color)
#784D40
oklch(46.5% 0.062 37.6)
-
Step 800
800
#68453A
oklch(42.7% 0.052 38.2)
-
Step 900
900
#553A32
oklch(37.7% 0.041 37.2)
-
Step 950
950
#32221D
oklch(27% 0.026 38.1)
#784D40 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #57523F | 0.059 |
| Deuteranopia (no green cones) | #625B40 | 0.054 |
| Tritanopia (no blue cones) | #81464A | 0.032 |
| Achromatopsia (no color) | #585858 | 0.063 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #784D40
#784D40
oklch(46.5% 0.062 37.6)
- #2B6271
#2B6271
oklch(46.6% 0.062 218.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #784D40, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Milk Chocolate #7F4E1E ΔE 0.042
- Brownish Purple #76424E ΔE 0.043
- Saddle Brown #8B4513 ΔE 0.054
- Medium Brown #7F5112 ΔE 0.054
- Cocoa #875F42 ΔE 0.060
- Dark Mauve #874C62 ΔE 0.062
- Purple Brown #673A3F ΔE 0.066
- Rust Brown #8B3103 ΔE 0.075
Use #784D40 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.