#783444
Closest named color: Brownish Purple (#76424E). oklch(42.2% 0.096 7.4), rgb(120, 52, 68).
Aa
White text reads best on this color (8.84:1).
About this color
#783444 is a dark, moderately saturated red. In OKLCH its lightness is 42%, its chroma 0.096 and its hue 7°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.033 away. White text reads best on it, at 8.84:1.
| Hue family | Reds |
| Lightness | dark (42%) |
| Chroma | moderately saturated (0.096) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.37:1 |
| White text | 8.84:1 |
Values
| HEX | #783444 |
| RGB | rgb(120, 52, 68) |
| HSL | hsl(346, 40%, 34%) |
| OKLCH | oklch(42.2% 0.096 7.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #783444 | 8.84:1 | AAA | Lc -94.3 | Preferred for body text |
| Black text on #783444 | 2.37:1 | Fails | Lc 14.2 | Not readable |
| #783444 text on white | 8.84:1 | AAA | Lc 89.8 | Fine for body text |
| #783444 text on black | 2.37:1 | Fails | Lc -12.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F4
oklch(97% 0.008 7.3)
-
Step 100
100
#F4E6E8
oklch(93.7% 0.015 7.5)
-
Step 200
200
#EDD1D5
oklch(88.5% 0.032 8)
-
Step 300
300
#E2B2BA
oklch(80.9% 0.057 7.2)
-
Step 400
400
#D18996
oklch(70.7% 0.089 7.8)
-
Step 500
500
#C36A7D
oklch(63.1% 0.114 7.3)
-
Step 600
600
#AF5066
oklch(55.7% 0.126 7.5)
-
Step 700
700
#964055
oklch(49.1% 0.117 7.2)
-
Step 800
800 (this color)
#783444
oklch(42.2% 0.096 7.4)
-
Step 900
900
#622F3A
oklch(37.6% 0.075 7.6)
-
Step 950
950
#3A1C22
oklch(27% 0.048 8)
#783444 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #414244 | 0.106 |
| Deuteranopia (no green cones) | #524F42 | 0.098 |
| Tritanopia (no blue cones) | #822D3A | 0.025 |
| Achromatopsia (no color) | #4A4A4A | 0.097 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #783444
#783444
oklch(42.2% 0.096 7.4)
- #005A55
#005A55
oklch(42.1% 0.073 188.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #783444, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.033
- Purple Brown #673A3F ΔE 0.037
- Red Brown #8B2E16 ΔE 0.066
- Red Purple #820747 ΔE 0.069
- Red Wine #8C0034 ΔE 0.069
- Wine #80013F ΔE 0.070
- Bordeaux #7B002C ΔE 0.073
- Wine Red #7B0323 ΔE 0.073
Use #783444 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.