#78272E
Closest named color: Wine Red (#7B0323). oklch(39.7% 0.113 18.9), rgb(120, 39, 46).
Aa
White text reads best on this color (9.86:1).
About this color
#78272E is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.113 and its hue 19°. Its hue sits on the warm side of the wheel. The nearest named color is Wine Red (#7B0323), ΔE 0.043 away. White text reads best on it, at 9.86:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.113) |
| Temperature | warm |
| Nearest name | Wine Red (#7B0323) |
| Black text | 2.12:1 |
| White text | 9.86:1 |
Values
| HEX | #78272E |
| RGB | rgb(120, 39, 46) |
| HSL | hsl(355, 51%, 31%) |
| OKLCH | oklch(39.7% 0.113 18.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #78272E | 9.86:1 | AAA | Lc -96.4 | Preferred for body text |
| Black text on #78272E | 2.12:1 | Fails | Lc 11.8 | Not readable |
| #78272E text on white | 9.86:1 | AAA | Lc 92.1 | Preferred for body text |
| #78272E text on black | 2.12:1 | Fails | Lc -10.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF3F2
oklch(97.2% 0.011 24.3)
-
Step 100
100
#FAE4E3
oklch(93.6% 0.024 20.7)
-
Step 200
200
#F7CDCD
oklch(88.4% 0.048 18.1)
-
Step 300
300
#F3ABAB
oklch(81% 0.085 19.1)
-
Step 400
400
#E97B7F
oklch(70.8% 0.136 18.8)
-
Step 500
500
#DE545F
oklch(63.1% 0.172 18.9)
-
Step 600
600
#CA3145
oklch(55.7% 0.188 19.1)
-
Step 700
700
#AE2137
oklch(49.2% 0.175 18.9)
-
Step 800
800
#8D1F2E
oklch(42.7% 0.145 18.8)
-
Step 900
900 (this color)
#78272E
oklch(39.7% 0.113 18.9)
-
Step 950
950
#431518
oklch(27.1% 0.071 19.4)
#78272E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3B382E | 0.123 |
| Deuteranopia (no green cones) | #50492C | 0.112 |
| Tritanopia (no blue cones) | #84162A | 0.031 |
| Achromatopsia (no color) | #434343 | 0.114 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #78272E
#78272E
oklch(39.7% 0.113 18.9)
- #005255
#005255
oklch(39.8% 0.068 199.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #78272E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine Red #7B0323 ΔE 0.043
- Chestnut #742802 ΔE 0.046
- Bordeaux #7B002C ΔE 0.047
- Purple Brown #673A3F ΔE 0.050
- Maroon #800000 ΔE 0.052
- Red Brown #8B2E16 ΔE 0.055
- Red Wine #8C0034 ΔE 0.055
- Dark Red #8B0000 ΔE 0.057
Use #78272E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.