#77463B

Closest named color: Brownish Purple (#76424E). oklch(44.9% 0.07 33.5), rgb(119, 70, 59).

Aa

White text reads best on this color (7.71:1).

About this color

#77463B is a dark, moderately saturated red. In OKLCH its lightness is 45%, its chroma 0.070 and its hue 33°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.035 away. White text reads best on it, at 7.71:1.

Hue familyReds
Lightnessdark (45%)
Chromamoderately saturated (0.070)
Temperaturewarm
Nearest nameBrownish Purple (#76424E)
Black text2.72:1
White text7.71:1

Values

HEX#77463B
RGBrgb(119, 70, 59)
HSLhsl(11, 34%, 35%)
OKLCHoklch(44.9% 0.07 33.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #77463B 7.71:1 AAA Lc -91.4 Preferred for body text
Black text on #77463B 2.72:1 Fails Lc 17.4 Dividers and decoration only
#77463B text on white 7.71:1 AAA Lc 86.6 Fine for body text
#77463B text on black 2.72:1 Fails Lc -15.5 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F9F4F3

    oklch(97.1% 0.006 31.1)

  2. Step 100

    100

    #F2E7E5

    oklch(93.6% 0.012 29.9)

  3. Step 200

    200

    #E8D4CF

    oklch(88.5% 0.023 34.3)

  4. Step 300

    300

    #DAB8B0

    oklch(81% 0.041 33.4)

  5. Step 400

    400

    #C69286

    oklch(70.7% 0.066 33.4)

  6. Step 500

    500

    #B67768

    oklch(63.1% 0.083 34)

  7. Step 600

    600

    #A25E4F

    oklch(55.6% 0.093 33.3)

  8. Step 700

    700

    #8A4E40

    oklch(49.1% 0.084 34)

  9. Step 800

    800 (this color)

    #77463B

    oklch(44.9% 0.07 33.5)

  10. Step 900

    900

    #5B372E

    oklch(37.8% 0.054 34.8)

  11. Step 950

    950

    #35201B

    oklch(26.9% 0.034 34)

Export this scale for Tailwind in the Tailwind colors tool

#77463B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#524D3A0.069
Deuteranopia (no green cones)#5D573A0.065
Tritanopia (no blue cones)#813F430.030
Achromatopsia (no color)#5353530.071

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #77463B

    #77463B

    oklch(44.9% 0.07 33.5)

  • #185F6D

    #185F6D

    oklch(45% 0.07 214)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #77463B

    #77463B

    oklch(44.9% 0.07 33.5)

  • #764451

    #764451

    oklch(45% 0.071 3.5)

  • #704C29

    #704C29

    oklch(44.9% 0.07 63.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #77463B

    #77463B

    oklch(44.9% 0.07 33.5)

  • #1A6259

    #1A6259

    oklch(45% 0.071 183)

  • #305979

    #305979

    oklch(44.9% 0.07 243.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #77463B

    #77463B

    oklch(44.9% 0.07 33.5)

  • #346042

    #346042

    oklch(44.8% 0.07 153)

  • #48527C

    #48527C

    oklch(44.9% 0.07 273.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #77463B

    #77463B

    oklch(44.9% 0.07 33.5)

  • #4D5C2E

    #4D5C2E

    oklch(45% 0.071 124)

  • #185F6D

    #185F6D

    oklch(45% 0.07 214)

  • #5D4B75

    #5D4B75

    oklch(44.9% 0.07 303.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #77463B, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #77463B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.