#774537
Closest named color: Brownish Purple (#76424E). oklch(44.6% 0.073 36.5), rgb(119, 69, 55).
Aa
White text reads best on this color (7.80:1).
About this color
#774537 is a dark, moderately saturated red. In OKLCH its lightness is 45%, its chroma 0.073 and its hue 36°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.039 away. White text reads best on it, at 7.80:1.
| Hue family | Reds |
| Lightness | dark (45%) |
| Chroma | moderately saturated (0.073) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.69:1 |
| White text | 7.80:1 |
Values
| HEX | #774537 |
| RGB | rgb(119, 69, 55) |
| HSL | hsl(13, 37%, 34%) |
| OKLCH | oklch(44.6% 0.073 36.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #774537 | 7.80:1 | AAA | Lc -91.6 | Preferred for body text |
| Black text on #774537 | 2.69:1 | Fails | Lc 17.1 | Dividers and decoration only |
| #774537 text on white | 7.80:1 | AAA | Lc 86.9 | Fine for body text |
| #774537 text on black | 2.69:1 | Fails | Lc -15.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F3
oklch(97.1% 0.006 31.1)
-
Step 100
100
#F2E7E4
oklch(93.6% 0.013 35.7)
-
Step 200
200
#E8D4CE
oklch(88.5% 0.024 37.4)
-
Step 300
300
#DAB8AE
oklch(80.9% 0.042 37)
-
Step 400
400
#C79283
oklch(70.7% 0.068 36.4)
-
Step 500
500
#B87664
oklch(63.1% 0.088 36)
-
Step 600
600
#A35E4B
oklch(55.6% 0.095 36.2)
-
Step 700
700
#8B4D3C
oklch(49% 0.088 36.2)
-
Step 800
800 (this color)
#774537
oklch(44.6% 0.073 36.5)
-
Step 900
900
#5C362C
oklch(37.7% 0.058 35.5)
-
Step 950
950
#36201A
oklch(27% 0.036 36)
#774537 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #514C36 | 0.071 |
| Deuteranopia (no green cones) | #5D5636 | 0.065 |
| Tritanopia (no blue cones) | #813D41 | 0.034 |
| Achromatopsia (no color) | #525252 | 0.073 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #774537
#774537
oklch(44.6% 0.073 36.5)
- #135E6E
#135E6E
oklch(44.6% 0.073 216.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #774537, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.039
- Milk Chocolate #7F4E1E ΔE 0.046
- Purple Brown #673A3F ΔE 0.050
- Saddle Brown #8B4513 ΔE 0.051
- Red Brown #8B2E16 ΔE 0.059
- Medium Brown #7F5112 ΔE 0.060
- Rust Brown #8B3103 ΔE 0.060
- Mud Brown #60460F ΔE 0.067
Use #774537 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.