#77326C
Closest named color: Light Eggplant (#894585). oklch(43.3% 0.122 334), rgb(119, 50, 108).
Aa
White text reads best on this color (8.54:1).
About this color
#77326C is a dark, moderately saturated purple. In OKLCH its lightness is 43%, its chroma 0.122 and its hue 334°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.066 away. White text reads best on it, at 8.54:1.
| Hue family | Purples |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.122) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.45:1 |
| White text | 8.54:1 |
Values
| HEX | #77326C |
| RGB | rgb(119, 50, 108) |
| HSL | hsl(310, 41%, 33%) |
| OKLCH | oklch(43.3% 0.122 334) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #77326C | 8.54:1 | AAA | Lc -93.5 | Preferred for body text |
| Black text on #77326C | 2.45:1 | Fails | Lc 15.1 | Dividers and decoration only |
| #77326C text on white | 8.54:1 | AAA | Lc 88.9 | Fine for body text |
| #77326C text on black | 2.45:1 | Fails | Lc -13.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F8
oklch(97.1% 0.01 335.5)
-
Step 100
100
#F3E5F0
oklch(93.6% 0.021 332.9)
-
Step 200
200
#EAD0E4
oklch(88.5% 0.039 333.8)
-
Step 300
300
#DEB0D4
oklch(80.9% 0.071 334)
-
Step 400
400
#CC85BE
oklch(70.8% 0.114 334.1)
-
Step 500
500
#BD64AE
oklch(63.1% 0.147 333.8)
-
Step 600
600
#A84999
oklch(55.6% 0.158 334)
-
Step 700
700
#903983
oklch(49.1% 0.149 333.8)
-
Step 800
800 (this color)
#77326C
oklch(43.3% 0.122 334)
-
Step 900
900
#5F2B56
oklch(37.7% 0.096 334.3)
-
Step 950
950
#381A32
oklch(27% 0.06 335)
#77326C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #31466E | 0.127 |
| Deuteranopia (no green cones) | #46506A | 0.112 |
| Tritanopia (no blue cones) | #7C364A | 0.062 |
| Achromatopsia (no color) | #4C4C4C | 0.124 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #77326C
#77326C
oklch(43.3% 0.122 334)
- #006133
#006133
oklch(43.2% 0.109 154)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #77326C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.066
- Velvet #750851 ΔE 0.071
- Brownish Purple #76424E ΔE 0.072
- Purple #800080 ΔE 0.074
- Rich Purple #720058 ΔE 0.075
- Red Purple #820747 ΔE 0.076
- Mulberry #920A4E ΔE 0.078
- Warm Purple #952E8F ΔE 0.081
Use #77326C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.