#773268
Closest named color: Brownish Purple (#76424E). oklch(43.1% 0.119 336.6), rgb(119, 50, 104).
Aa
White text reads best on this color (8.60:1).
About this color
#773268 is a dark, moderately saturated purple. In OKLCH its lightness is 43%, its chroma 0.119 and its hue 337°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.067 away. White text reads best on it, at 8.60:1.
| Hue family | Purples |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.119) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.44:1 |
| White text | 8.60:1 |
Values
| HEX | #773268 |
| RGB | rgb(119, 50, 104) |
| HSL | hsl(313, 41%, 33%) |
| OKLCH | oklch(43.1% 0.119 336.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #773268 | 8.60:1 | AAA | Lc -93.6 | Preferred for body text |
| Black text on #773268 | 2.44:1 | Fails | Lc 14.9 | Not readable |
| #773268 text on white | 8.60:1 | AAA | Lc 89.1 | Fine for body text |
| #773268 text on black | 2.44:1 | Fails | Lc -13.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F8
oklch(97.1% 0.01 335.5)
-
Step 100
100
#F3E5EF
oklch(93.6% 0.02 335.7)
-
Step 200
200
#EBD0E3
oklch(88.6% 0.039 336.5)
-
Step 300
300
#DFB0D1
oklch(80.9% 0.07 337.3)
-
Step 400
400
#CD85BA
oklch(70.7% 0.112 337)
-
Step 500
500
#BE65A9
oklch(63.2% 0.141 336.7)
-
Step 600
600
#A94994
oklch(55.5% 0.155 336.7)
-
Step 700
700
#913A7E
oklch(49.1% 0.144 336.9)
-
Step 800
800 (this color)
#773268
oklch(43.1% 0.119 336.6)
-
Step 900
900
#5F2C54
oklch(37.7% 0.092 336.1)
-
Step 950
950
#381A31
oklch(27% 0.059 336.5)
#773268 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #33456A | 0.124 |
| Deuteranopia (no green cones) | #475066 | 0.111 |
| Tritanopia (no blue cones) | #7D3548 | 0.058 |
| Achromatopsia (no color) | #4C4C4C | 0.120 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #773268
#773268
oklch(43.1% 0.119 336.6)
- #006038
#006038
oklch(43% 0.103 156.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #773268, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.067
- Velvet #750851 ΔE 0.068
- Light Eggplant #894585 ΔE 0.069
- Red Purple #820747 ΔE 0.071
- Rich Purple #720058 ΔE 0.074
- Mulberry #920A4E ΔE 0.075
- Purple #800080 ΔE 0.078
- Dark Mauve #874C62 ΔE 0.079
Use #773268 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.