#773261
Closest named color: Brownish Purple (#76424E). oklch(42.8% 0.113 341.5), rgb(119, 50, 97).
Aa
White text reads best on this color (8.70:1).
About this color
#773261 is a dark, moderately saturated purple. In OKLCH its lightness is 43%, its chroma 0.113 and its hue 342°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.058 away. White text reads best on it, at 8.70:1.
| Hue family | Purples |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.113) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.41:1 |
| White text | 8.70:1 |
Values
| HEX | #773261 |
| RGB | rgb(119, 50, 97) |
| HSL | hsl(319, 41%, 33%) |
| OKLCH | oklch(42.8% 0.113 341.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #773261 | 8.70:1 | AAA | Lc -93.9 | Preferred for body text |
| Black text on #773261 | 2.41:1 | Fails | Lc 14.6 | Not readable |
| #773261 text on white | 8.70:1 | AAA | Lc 89.3 | Fine for body text |
| #773261 text on black | 2.41:1 | Fails | Lc -12.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F7
oklch(97.1% 0.009 341.8)
-
Step 100
100
#F4E5ED
oklch(93.6% 0.019 344)
-
Step 200
200
#EBD0E0
oklch(88.5% 0.037 341.5)
-
Step 300
300
#DFB0CD
oklch(80.8% 0.066 341.2)
-
Step 400
400
#CE86B4
oklch(70.8% 0.106 341.4)
-
Step 500
500
#BF65A1
oklch(63% 0.136 341.3)
-
Step 600
600
#AA4B8C
oklch(55.6% 0.147 341.3)
-
Step 700
700
#923B77
oklch(49.1% 0.138 341.4)
-
Step 800
800 (this color)
#773261
oklch(42.8% 0.113 341.5)
-
Step 900
900
#602C4F
oklch(37.6% 0.089 341.4)
-
Step 950
950
#381A2E
oklch(26.8% 0.056 341.2)
#773261 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #364463 | 0.121 |
| Deuteranopia (no green cones) | #4A4F5F | 0.107 |
| Tritanopia (no blue cones) | #7E3345 | 0.050 |
| Achromatopsia (no color) | #4B4B4B | 0.114 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #773261
#773261
oklch(42.8% 0.113 341.5)
- #005F3E
#005F3E
oklch(42.9% 0.095 161.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #773261, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.058
- Red Purple #820747 ΔE 0.065
- Velvet #750851 ΔE 0.065
- Mulberry #920A4E ΔE 0.070
- Purple Brown #673A3F ΔE 0.072
- Rich Purple #720058 ΔE 0.074
- Wine #80013F ΔE 0.074
- Dark Mauve #874C62 ΔE 0.076
Use #773261 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.