#77316F
Closest named color: Light Eggplant (#894585). oklch(43.4% 0.127 332.1), rgb(119, 49, 111).
Aa
White text reads best on this color (8.56:1).
About this color
#77316F is a dark, moderately saturated purple. In OKLCH its lightness is 43%, its chroma 0.127 and its hue 332°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.065 away. White text reads best on it, at 8.56:1.
| Hue family | Purples |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.127) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.45:1 |
| White text | 8.56:1 |
Values
| HEX | #77316F |
| RGB | rgb(119, 49, 111) |
| HSL | hsl(307, 42%, 33%) |
| OKLCH | oklch(43.4% 0.127 332.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #77316F | 8.56:1 | AAA | Lc -93.5 | Preferred for body text |
| Black text on #77316F | 2.45:1 | Fails | Lc 15.1 | Dividers and decoration only |
| #77316F text on white | 8.56:1 | AAA | Lc 88.9 | Fine for body text |
| #77316F text on black | 2.45:1 | Fails | Lc -13.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F8
oklch(97.1% 0.01 335.5)
-
Step 100
100
#F3E5F0
oklch(93.6% 0.021 332.9)
-
Step 200
200
#EAD0E5
oklch(88.5% 0.04 332.4)
-
Step 300
300
#DEAFD6
oklch(80.8% 0.075 332.2)
-
Step 400
400
#CC84C1
oklch(70.7% 0.119 332.4)
-
Step 500
500
#BD63B1
oklch(63.1% 0.151 332.4)
-
Step 600
600
#A8479D
oklch(55.6% 0.165 332.1)
-
Step 700
700
#903886
oklch(49.1% 0.153 332.3)
-
Step 800
800 (this color)
#77316F
oklch(43.4% 0.127 332.1)
-
Step 900
900
#5F2B58
oklch(37.8% 0.098 332.6)
-
Step 950
950
#381A34
oklch(27.1% 0.062 332.3)
#77316F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2E4671 | 0.131 |
| Deuteranopia (no green cones) | #44506D | 0.115 |
| Tritanopia (no blue cones) | #7C374B | 0.067 |
| Achromatopsia (no color) | #4C4C4C | 0.128 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #77316F
#77316F
oklch(43.4% 0.127 332.1)
- #00622F
#00622F
oklch(43.5% 0.114 151.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #77316F, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.065
- Purple #800080 ΔE 0.069
- Velvet #750851 ΔE 0.071
- Rich Purple #720058 ΔE 0.074
- Warm Purple #952E8F ΔE 0.078
- Brownish Purple #76424E ΔE 0.078
- Red Purple #820747 ΔE 0.078
- Rebecca Purple #663399 ΔE 0.079
Use #77316F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.