#772B76
Closest named color: Purple (#800080). oklch(43% 0.143 328.2), rgb(119, 43, 118).
Aa
White text reads best on this color (8.78:1).
About this color
#772B76 is a dark, vivid purple. In OKLCH its lightness is 43%, its chroma 0.143 and its hue 328°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purple (#800080), ΔE 0.052 away. White text reads best on it, at 8.78:1.
| Hue family | Purples |
| Lightness | dark (43%) |
| Chroma | vivid (0.143) |
| Temperature | in between |
| Nearest name | Purple (#800080) |
| Black text | 2.39:1 |
| White text | 8.78:1 |
Values
| HEX | #772B76 |
| RGB | rgb(119, 43, 118) |
| HSL | hsl(301, 47%, 32%) |
| OKLCH | oklch(43% 0.143 328.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #772B76 | 8.78:1 | AAA | Lc -93.9 | Preferred for body text |
| Black text on #772B76 | 2.39:1 | Fails | Lc 14.6 | Not readable |
| #772B76 text on white | 8.78:1 | AAA | Lc 89.4 | Fine for body text |
| #772B76 text on black | 2.39:1 | Fails | Lc -12.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F3E4F2
oklch(93.5% 0.025 327.8)
-
Step 200
200
#EBCFE9
oklch(88.6% 0.046 328.2)
-
Step 300
300
#DFAEDC
oklch(81% 0.083 328.3)
-
Step 400
400
#CD81CA
oklch(70.7% 0.133 328.3)
-
Step 500
500
#BF5EBC
oklch(63.2% 0.17 328.5)
-
Step 600
600
#AA40A8
oklch(55.6% 0.186 328.5)
-
Step 700
700
#913190
oklch(49% 0.172 328.2)
-
Step 800
800 (this color)
#772B76
oklch(43% 0.143 328.2)
-
Step 900
900
#60285F
oklch(37.8% 0.111 328.2)
-
Step 950
950
#381837
oklch(26.9% 0.07 328.5)
#772B76 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #234478 | 0.146 |
| Deuteranopia (no green cones) | #3D4E74 | 0.127 |
| Tritanopia (no blue cones) | #7B344C | 0.079 |
| Achromatopsia (no color) | #4B4B4B | 0.144 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #772B76
#772B76
oklch(43% 0.143 328.2)
- #006124
#006124
oklch(43% 0.124 148.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #772B76, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple #800080 ΔE 0.052
- Dark Magenta #8B008B ΔE 0.065
- Rebecca Purple #663399 ΔE 0.068
- Rich Purple #720058 ΔE 0.070
- Light Eggplant #894585 ΔE 0.071
- Velvet #750851 ΔE 0.072
- Warm Purple #952E8F ΔE 0.072
- Red Purple #820747 ΔE 0.084
Use #772B76 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.