#772A43
Closest named color: Purple Brown (#673A3F). oklch(40.5% 0.11 3.3), rgb(119, 42, 67).
Aa
White text reads best on this color (9.56:1).
About this color
#772A43 is a dark, moderately saturated red. In OKLCH its lightness is 41%, its chroma 0.110 and its hue 3°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.049 away. White text reads best on it, at 9.56:1.
| Hue family | Reds |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.110) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.19:1 |
| White text | 9.56:1 |
Values
| HEX | #772A43 |
| RGB | rgb(119, 42, 67) |
| HSL | hsl(341, 48%, 32%) |
| OKLCH | oklch(40.5% 0.11 3.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #772A43 | 9.56:1 | AAA | Lc -95.8 | Preferred for body text |
| Black text on #772A43 | 2.19:1 | Fails | Lc 12.5 | Not readable |
| #772A43 text on white | 9.56:1 | AAA | Lc 91.5 | Preferred for body text |
| #772A43 text on black | 2.19:1 | Fails | Lc -10.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F5
oklch(97.1% 0.009 0.1)
-
Step 100
100
#F6E5E8
oklch(93.6% 0.019 5.3)
-
Step 200
200
#EFD0D7
oklch(88.5% 0.036 2.6)
-
Step 300
300
#E5B0BC
oklch(80.9% 0.064 3.5)
-
Step 400
400
#D6859A
oklch(70.7% 0.102 3.2)
-
Step 500
500
#C96481
oklch(63.1% 0.131 3.4)
-
Step 600
600
#B4496B
oklch(55.6% 0.142 3.1)
-
Step 700
700
#9B3959
oklch(49.1% 0.134 3.2)
-
Step 800
800 (this color)
#772A43
oklch(40.5% 0.11 3.3)
-
Step 900
900
#662B3D
oklch(37.7% 0.087 3)
-
Step 950
950
#3C1A24
oklch(27% 0.055 2.7)
#772A43 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #393C44 | 0.122 |
| Deuteranopia (no green cones) | #4D4B41 | 0.113 |
| Tritanopia (no blue cones) | #812134 | 0.030 |
| Achromatopsia (no color) | #454545 | 0.111 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #772A43
#772A43
oklch(40.5% 0.11 3.3)
- #00564D
#00564D
oklch(40.7% 0.073 182.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #772A43, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.049
- Red Purple #820747 ΔE 0.049
- Wine #80013F ΔE 0.049
- Bordeaux #7B002C ΔE 0.054
- Brownish Purple #76424E ΔE 0.055
- Red Wine #8C0034 ΔE 0.056
- Wine Red #7B0323 ΔE 0.058
- Merlot #730039 ΔE 0.058
Use #772A43 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.