#772444

Closest named color: Red Purple (#820747). oklch(39.8% 0.119 0.4), rgb(119, 36, 68).

Aa

White text reads best on this color (9.90:1).

About this color

#772444 is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.119 and its hue 0°. Its hue sits on the warm side of the wheel. The nearest named color is Red Purple (#820747), ΔE 0.038 away. White text reads best on it, at 9.90:1.

Hue familyReds
Lightnessdark (40%)
Chromamoderately saturated (0.119)
Temperaturewarm
Nearest nameRed Purple (#820747)
Black text2.12:1
White text9.90:1

Values

HEX#772444
RGBrgb(119, 36, 68)
HSLhsl(337, 54%, 30%)
OKLCHoklch(39.8% 0.119 0.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #772444 9.90:1 AAA Lc -96.4 Preferred for body text
Black text on #772444 2.12:1 Fails Lc 11.8 Not readable
#772444 text on white 9.90:1 AAA Lc 92.2 Preferred for body text
#772444 text on black 2.12:1 Fails Lc -10.2 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FDF2F5

    oklch(97.1% 0.012 358.8)

  2. Step 100

    100

    #FAE3E9

    oklch(93.6% 0.026 359.9)

  3. Step 200

    200

    #F6CCD7

    oklch(88.4% 0.049 0.6)

  4. Step 300

    300

    #F1A9BE

    oklch(80.9% 0.088 0.2)

  5. Step 400

    400

    #E7779C

    oklch(70.7% 0.143 0.4)

  6. Step 500

    500

    #DC4E84

    oklch(63.1% 0.183 0.4)

  7. Step 600

    600

    #C7296E

    oklch(55.6% 0.198 0.2)

  8. Step 700

    700

    #AC185C

    oklch(49.2% 0.185 0.3)

  9. Step 800

    800

    #8C194B

    oklch(42.8% 0.153 0.5)

  10. Step 900

    900 (this color)

    #772444

    oklch(39.8% 0.119 0.4)

  11. Step 950

    950

    #421325

    oklch(27% 0.075 359.7)

Export this scale for Tailwind in the Tailwind colors tool

#772444 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3439450.134
Deuteranopia (no green cones)#4B49420.121
Tritanopia (no blue cones)#811A310.035
Achromatopsia (no color)#4343430.120

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #772444

    #772444

    oklch(39.8% 0.119 0.4)

  • #005449

    #005449

    oklch(40% 0.072 180)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #772444

    #772444

    oklch(39.8% 0.119 0.4)

  • #692A65

    #692A65

    oklch(39.8% 0.12 330.1)

  • #7B261C

    #7B261C

    oklch(39.8% 0.12 29.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #772444

    #772444

    oklch(39.8% 0.119 0.4)

  • #005725

    #005725

    oklch(39.9% 0.109 150.2)

  • #00515C

    #00515C

    oklch(39.9% 0.069 210.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #772444

    #772444

    oklch(39.8% 0.119 0.4)

  • #414E00

    #414E00

    oklch(39.8% 0.095 120)

  • #004C73

    #004C73

    oklch(39.8% 0.092 240.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #772444

    #772444

    oklch(39.8% 0.119 0.4)

  • #584500

    #584500

    oklch(39.9% 0.082 90.8)

  • #005449

    #005449

    oklch(40% 0.072 180)

  • #304086

    #304086

    oklch(39.8% 0.118 270.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #772444, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #772444 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.