#772368
Closest named color: Velvet (#750851). oklch(41.3% 0.142 335.8), rgb(119, 35, 104).
Aa
White text reads best on this color (9.43:1).
About this color
#772368 is a dark, vivid purple. In OKLCH its lightness is 41%, its chroma 0.142 and its hue 336°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.047 away. White text reads best on it, at 9.43:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | vivid (0.142) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.22:1 |
| White text | 9.43:1 |
Values
| HEX | #772368 |
| RGB | rgb(119, 35, 104) |
| HSL | hsl(311, 55%, 30%) |
| OKLCH | oklch(41.3% 0.142 335.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #772368 | 9.43:1 | AAA | Lc -95.3 | Preferred for body text |
| Black text on #772368 | 2.22:1 | Fails | Lc 13.0 | Not readable |
| #772368 text on white | 9.43:1 | AAA | Lc 91.0 | Preferred for body text |
| #772368 text on black | 2.22:1 | Fails | Lc -11.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F8
oklch(97.2% 0.011 339.3)
-
Step 100
100
#F5E4F0
oklch(93.6% 0.024 336.1)
-
Step 200
200
#EECEE5
oklch(88.5% 0.047 336)
-
Step 300
300
#E3ADD5
oklch(80.9% 0.082 335.9)
-
Step 400
400
#D47FC0
oklch(70.8% 0.133 336.1)
-
Step 500
500
#C65BB0
oklch(63.1% 0.17 335.9)
-
Step 600
600
#B13D9C
oklch(55.6% 0.184 335.7)
-
Step 700
700
#982D85
oklch(49.1% 0.172 335.9)
-
Step 800
800 (this color)
#772368
oklch(41.3% 0.142 335.8)
-
Step 900
900
#642658
oklch(37.8% 0.111 335.7)
-
Step 950
950
#3B1733
oklch(27% 0.07 336.6)
#772368 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #243E6A | 0.153 |
| Deuteranopia (no green cones) | #404B66 | 0.133 |
| Tritanopia (no blue cones) | #7D2842 | 0.070 |
| Achromatopsia (no color) | #464646 | 0.144 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #772368
#772368
oklch(41.3% 0.142 335.8)
- #005B33
#005B33
oklch(41.4% 0.101 155.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #772368, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.047
- Rich Purple #720058 ΔE 0.048
- Purple #800080 ΔE 0.056
- Red Purple #820747 ΔE 0.061
- Mulberry #920A4E ΔE 0.071
- Wine #80013F ΔE 0.072
- Grape Purple #5D1451 ΔE 0.073
- Dark Magenta #8B008B ΔE 0.075
Use #772368 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.