#77235D
Closest named color: Velvet (#750851). oklch(40.7% 0.134 342.5), rgb(119, 35, 93).
Aa
White text reads best on this color (9.62:1).
About this color
#77235D is a dark, moderately saturated purple. In OKLCH its lightness is 41%, its chroma 0.134 and its hue 342°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.037 away. White text reads best on it, at 9.62:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.134) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.18:1 |
| White text | 9.62:1 |
Values
| HEX | #77235D |
| RGB | rgb(119, 35, 93) |
| HSL | hsl(319, 55%, 30%) |
| OKLCH | oklch(40.7% 0.134 342.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #77235D | 9.62:1 | AAA | Lc -95.8 | Preferred for body text |
| Black text on #77235D | 2.18:1 | Fails | Lc 12.5 | Not readable |
| #77235D text on white | 9.62:1 | AAA | Lc 91.4 | Preferred for body text |
| #77235D text on black | 2.18:1 | Fails | Lc -10.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F5E4EE
oklch(93.5% 0.023 341.3)
-
Step 200
200
#EFCEE1
oklch(88.5% 0.044 342.5)
-
Step 300
300
#E5ADCE
oklch(80.9% 0.078 342.8)
-
Step 400
400
#D680B6
oklch(70.8% 0.125 342.5)
-
Step 500
500
#C85CA4
oklch(63% 0.161 342.1)
-
Step 600
600
#B43F8F
oklch(55.7% 0.175 342.4)
-
Step 700
700
#9A3079
oklch(49.1% 0.161 342.5)
-
Step 800
800 (this color)
#77235D
oklch(40.7% 0.134 342.5)
-
Step 900
900
#652750
oklch(37.7% 0.104 342.8)
-
Step 950
950
#3C182F
oklch(27.2% 0.066 343.3)
#77235D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2A3C5F | 0.147 |
| Deuteranopia (no green cones) | #444A5B | 0.128 |
| Tritanopia (no blue cones) | #7F243C | 0.060 |
| Achromatopsia (no color) | #454545 | 0.135 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #77235D
#77235D
oklch(40.7% 0.134 342.5)
- #00583B
#00583B
oklch(40.7% 0.089 162.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #77235D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.037
- Rich Purple #720058 ΔE 0.045
- Red Purple #820747 ΔE 0.046
- Wine #80013F ΔE 0.056
- Mulberry #920A4E ΔE 0.061
- Merlot #730039 ΔE 0.066
- Grape Purple #5D1451 ΔE 0.068
- Purple #800080 ΔE 0.073
Use #77235D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.