#771773
Closest named color: Purple (#800080). oklch(40.8% 0.165 330), rgb(119, 23, 115).
Aa
White text reads best on this color (9.74:1).
About this color
#771773 is a dark, vivid purple. In OKLCH its lightness is 41%, its chroma 0.165 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purple (#800080), ΔE 0.031 away. White text reads best on it, at 9.74:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | vivid (0.165) |
| Temperature | in between |
| Nearest name | Purple (#800080) |
| Black text | 2.15:1 |
| White text | 9.74:1 |
Values
| HEX | #771773 |
| RGB | rgb(119, 23, 115) |
| HSL | hsl(303, 68%, 28%) |
| OKLCH | oklch(40.8% 0.165 330) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #771773 | 9.74:1 | AAA | Lc -95.7 | Preferred for body text |
| Black text on #771773 | 2.15:1 | Fails | Lc 12.6 | Not readable |
| #771773 text on white | 9.74:1 | AAA | Lc 91.3 | Preferred for body text |
| #771773 text on black | 2.15:1 | Fails | Lc -11.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF2FA
oklch(97% 0.014 329.1)
-
Step 100
100
#F5E4F3
oklch(93.7% 0.027 329.5)
-
Step 200
200
#EECDEA
oklch(88.5% 0.053 330)
-
Step 300
300
#E5AADE
oklch(80.9% 0.097 330.5)
-
Step 400
400
#D57ACE
oklch(70.7% 0.154 329.9)
-
Step 500
500
#C853C1
oklch(63.2% 0.197 330)
-
Step 600
600
#B330AD
oklch(55.6% 0.214 330)
-
Step 700
700
#9A2095
oklch(49.2% 0.2 330)
-
Step 800
800 (this color)
#771773
oklch(40.8% 0.165 330)
-
Step 900
900
#652061
oklch(37.7% 0.129 330.2)
-
Step 950
950
#3B1439
oklch(26.9% 0.082 329.6)
#771773 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #073C75 | 0.180 |
| Deuteranopia (no green cones) | #354871 | 0.150 |
| Tritanopia (no blue cones) | #7C2545 | 0.088 |
| Achromatopsia (no color) | #444444 | 0.166 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #771773
#771773
oklch(40.8% 0.165 330)
- #005A26
#005A26
oklch(40.9% 0.112 150)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #771773, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple #800080 ΔE 0.031
- Rich Purple #720058 ΔE 0.049
- Dark Magenta #8B008B ΔE 0.056
- Velvet #750851 ΔE 0.058
- Grape Purple #5D1451 ΔE 0.078
- Red Purple #820747 ΔE 0.078
- Rebecca Purple #663399 ΔE 0.081
- Warm Purple #952E8F ΔE 0.085
Use #771773 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.