#764941
Closest named color: Brownish Purple (#76424E). oklch(45.5% 0.064 30.7), rgb(118, 73, 65).
Aa
White text reads best on this color (7.50:1).
About this color
#764941 is a medium-dark, muted red. In OKLCH its lightness is 46%, its chroma 0.064 and its hue 31°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.033 away. White text reads best on it, at 7.50:1.
| Hue family | Reds |
| Lightness | medium-dark (46%) |
| Chroma | muted (0.064) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.79:1 |
| White text | 7.50:1 |
Values
| HEX | #764941 |
| RGB | rgb(118, 73, 65) |
| HSL | hsl(9, 29%, 36%) |
| OKLCH | oklch(45.5% 0.064 30.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #764941 | 7.50:1 | AAA | Lc -90.7 | Preferred for body text |
| Black text on #764941 | 2.79:1 | Fails | Lc 18.1 | Dividers and decoration only |
| #764941 text on white | 7.50:1 | AAA | Lc 85.9 | Fine for body text |
| #764941 text on black | 2.79:1 | Fails | Lc -16.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F3
oklch(97.1% 0.006 31.1)
-
Step 100
100
#F1E7E5
oklch(93.5% 0.011 31.1)
-
Step 200
200
#E6D4D1
oklch(88.4% 0.02 28.9)
-
Step 300
300
#D8B8B2
oklch(80.9% 0.038 30.4)
-
Step 400
400
#C3938A
oklch(70.6% 0.06 30.7)
-
Step 500
500
#B3786E
oklch(63.1% 0.076 30)
-
Step 600
600
#9E6056
oklch(55.5% 0.083 29.8)
-
Step 700
700
#875046
oklch(49.2% 0.076 31.1)
-
Step 800
800 (this color)
#764941
oklch(45.5% 0.064 30.7)
-
Step 900
900
#593832
oklch(37.8% 0.049 30.8)
-
Step 950
950
#34211D
oklch(27% 0.031 32.3)
#764941 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #534F40 | 0.064 |
| Deuteranopia (no green cones) | #5E5840 | 0.059 |
| Tritanopia (no blue cones) | #7F4347 | 0.026 |
| Achromatopsia (no color) | #555555 | 0.064 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #764941
#764941
oklch(45.5% 0.064 30.7)
- #23606B
#23606B
oklch(45.5% 0.064 211.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #764941, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.033
- Milk Chocolate #7F4E1E ΔE 0.051
- Purple Brown #673A3F ΔE 0.053
- Saddle Brown #8B4513 ΔE 0.059
- Dark Mauve #874C62 ΔE 0.061
- Medium Brown #7F5112 ΔE 0.064
- Red Brown #8B2E16 ΔE 0.071
- Cocoa #875F42 ΔE 0.072
Use #764941 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.