#76294E
Closest named color: Red Purple (#820747). oklch(40.6% 0.115 353.6), rgb(118, 41, 78).
Aa
White text reads best on this color (9.55:1).
About this color
#76294E is a dark, moderately saturated red. In OKLCH its lightness is 41%, its chroma 0.115 and its hue 354°. Its hue sits on the warm side of the wheel. The nearest named color is Red Purple (#820747), ΔE 0.044 away. White text reads best on it, at 9.55:1.
| Hue family | Reds |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.115) |
| Temperature | warm |
| Nearest name | Red Purple (#820747) |
| Black text | 2.19:1 |
| White text | 9.55:1 |
Values
| HEX | #76294E |
| RGB | rgb(118, 41, 78) |
| HSL | hsl(331, 48%, 31%) |
| OKLCH | oklch(40.6% 0.115 353.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #76294E | 9.55:1 | AAA | Lc -95.8 | Preferred for body text |
| Black text on #76294E | 2.19:1 | Fails | Lc 12.5 | Not readable |
| #76294E text on white | 9.55:1 | AAA | Lc 91.5 | Preferred for body text |
| #76294E text on black | 2.19:1 | Fails | Lc -10.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F6
oklch(97.1% 0.009 352.4)
-
Step 100
100
#F5E5EB
oklch(93.6% 0.019 352.7)
-
Step 200
200
#EECFDB
oklch(88.4% 0.038 352.6)
-
Step 300
300
#E4AFC4
oklch(80.8% 0.067 353.1)
-
Step 400
400
#D584A6
oklch(70.8% 0.108 353.5)
-
Step 500
500
#C76390
oklch(63.1% 0.137 353.4)
-
Step 600
600
#B3477A
oklch(55.7% 0.15 353.7)
-
Step 700
700
#993867
oklch(49.1% 0.139 353.3)
-
Step 800
800 (this color)
#76294E
oklch(40.6% 0.115 353.6)
-
Step 900
900
#652B45
oklch(37.8% 0.089 354.1)
-
Step 950
950
#3B1A28
oklch(27% 0.055 354.7)
#76294E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #353C4F | 0.127 |
| Deuteranopia (no green cones) | #4A4A4C | 0.114 |
| Tritanopia (no blue cones) | #7F2438 | 0.039 |
| Achromatopsia (no color) | #454545 | 0.116 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #76294E
#76294E
oklch(40.6% 0.115 353.6)
- #005746
#005746
oklch(40.7% 0.078 173.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #76294E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Purple #820747 ΔE 0.044
- Wine #80013F ΔE 0.048
- Velvet #750851 ΔE 0.050
- Merlot #730039 ΔE 0.058
- Purple Brown #673A3F ΔE 0.059
- Brownish Purple #76424E ΔE 0.060
- Mulberry #920A4E ΔE 0.062
- Bordeaux #7B002C ΔE 0.062
Use #76294E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.