#762740
Closest named color: Wine (#80013F). oklch(39.9% 0.113 4.2), rgb(118, 39, 64).
Aa
White text reads best on this color (9.83:1).
About this color
#762740 is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.113 and its hue 4°. Its hue sits on the warm side of the wheel. The nearest named color is Wine (#80013F), ΔE 0.045 away. White text reads best on it, at 9.83:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.113) |
| Temperature | warm |
| Nearest name | Wine (#80013F) |
| Black text | 2.13:1 |
| White text | 9.83:1 |
Values
| HEX | #762740 |
| RGB | rgb(118, 39, 64) |
| HSL | hsl(341, 50%, 31%) |
| OKLCH | oklch(39.9% 0.113 4.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #762740 | 9.83:1 | AAA | Lc -96.3 | Preferred for body text |
| Black text on #762740 | 2.13:1 | Fails | Lc 11.9 | Not readable |
| #762740 text on white | 9.83:1 | AAA | Lc 92.1 | Preferred for body text |
| #762740 text on black | 2.13:1 | Fails | Lc -10.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F4
oklch(97% 0.012 4.7)
-
Step 100
100
#F9E3E8
oklch(93.5% 0.025 2.1)
-
Step 200
200
#F5CDD5
oklch(88.5% 0.046 4.6)
-
Step 300
300
#F0AABA
oklch(80.9% 0.084 4.1)
-
Step 400
400
#E57A96
oklch(70.7% 0.135 4.5)
-
Step 500
500
#DA537D
oklch(63.1% 0.172 4.2)
-
Step 600
600
#C53066
oklch(55.5% 0.188 4.1)
-
Step 700
700
#AA2155
oklch(49.1% 0.174 4.2)
-
Step 800
800
#8A1F45
oklch(42.7% 0.144 4.6)
-
Step 900
900 (this color)
#762740
oklch(39.9% 0.113 4.2)
-
Step 950
950
#411422
oklch(26.8% 0.071 3.9)
#762740 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #373A41 | 0.126 |
| Deuteranopia (no green cones) | #4C493E | 0.114 |
| Tritanopia (no blue cones) | #801D31 | 0.030 |
| Achromatopsia (no color) | #434343 | 0.114 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #762740
#762740
oklch(39.9% 0.113 4.2)
- #00534C
#00534C
oklch(39.8% 0.07 185.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #762740, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine #80013F ΔE 0.045
- Red Purple #820747 ΔE 0.047
- Bordeaux #7B002C ΔE 0.048
- Purple Brown #673A3F ΔE 0.051
- Wine Red #7B0323 ΔE 0.051
- Merlot #730039 ΔE 0.052
- Red Wine #8C0034 ΔE 0.054
- Velvet #750851 ΔE 0.060
Use #762740 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.