#761D70
Closest named color: Purple (#800080). oklch(41% 0.156 330.9), rgb(118, 29, 112).
Aa
White text reads best on this color (9.63:1).
About this color
#761D70 is a dark, vivid purple. In OKLCH its lightness is 41%, its chroma 0.156 and its hue 331°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purple (#800080), ΔE 0.040 away. White text reads best on it, at 9.63:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | vivid (0.156) |
| Temperature | in between |
| Nearest name | Purple (#800080) |
| Black text | 2.18:1 |
| White text | 9.63:1 |
Values
| HEX | #761D70 |
| RGB | rgb(118, 29, 112) |
| HSL | hsl(304, 61%, 29%) |
| OKLCH | oklch(41% 0.156 330.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #761D70 | 9.63:1 | AAA | Lc -95.6 | Preferred for body text |
| Black text on #761D70 | 2.18:1 | Fails | Lc 12.7 | Not readable |
| #761D70 text on white | 9.63:1 | AAA | Lc 91.3 | Preferred for body text |
| #761D70 text on black | 2.18:1 | Fails | Lc -11.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F9
oklch(97.2% 0.012 334.1)
-
Step 100
100
#F5E4F2
oklch(93.6% 0.026 331.5)
-
Step 200
200
#EECEE9
oklch(88.6% 0.05 331.2)
-
Step 300
300
#E3ABDC
oklch(80.8% 0.092 330.7)
-
Step 400
400
#D37CCA
oklch(70.6% 0.146 330.8)
-
Step 500
500
#C657BC
oklch(63.2% 0.185 331.1)
-
Step 600
600
#B136A8
oklch(55.6% 0.202 331.1)
-
Step 700
700
#982790
oklch(49.1% 0.188 331.1)
-
Step 800
800 (this color)
#761D70
oklch(41% 0.156 330.9)
-
Step 900
900
#64235F
oklch(37.8% 0.122 330.8)
-
Step 950
950
#3B1637
oklch(27.1% 0.076 331.7)
#761D70 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #153D72 | 0.168 |
| Deuteranopia (no green cones) | #38496E | 0.142 |
| Tritanopia (no blue cones) | #7B2844 | 0.084 |
| Achromatopsia (no color) | #454545 | 0.157 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #761D70
#761D70
oklch(41% 0.156 330.9)
- #005A28
#005A28
oklch(40.9% 0.111 150.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #761D70, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple #800080 ΔE 0.040
- Rich Purple #720058 ΔE 0.048
- Velvet #750851 ΔE 0.054
- Dark Magenta #8B008B ΔE 0.062
- Red Purple #820747 ΔE 0.074
- Grape Purple #5D1451 ΔE 0.075
- Rebecca Purple #663399 ΔE 0.081
- Mulberry #920A4E ΔE 0.083
Use #761D70 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.