#761A63
Closest named color: Rich Purple (#720058). oklch(40% 0.149 337.8), rgb(118, 26, 99).
Aa
White text reads best on this color (10.00:1).
About this color
#761A63 is a dark, vivid purple. In OKLCH its lightness is 40%, its chroma 0.149 and its hue 338°. Its hue sits on the warm side of the wheel. The nearest named color is Rich Purple (#720058), ΔE 0.032 away. White text reads best on it, at 10.00:1.
| Hue family | Purples |
| Lightness | dark (40%) |
| Chroma | vivid (0.149) |
| Temperature | warm |
| Nearest name | Rich Purple (#720058) |
| Black text | 2.09:1 |
| White text | 10.00:1 |
Values
| HEX | #761A63 |
| RGB | rgb(118, 26, 99) |
| HSL | hsl(312, 64%, 28%) |
| OKLCH | oklch(40% 0.149 337.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #761A63 | 10.00:1 | AAA | Lc -96.4 | Preferred for body text |
| Black text on #761A63 | 2.09:1 | Fails | Lc 11.8 | Not readable |
| #761A63 text on white | 10.00:1 | AAA | Lc 92.1 | Preferred for body text |
| #761A63 text on black | 2.09:1 | Fails | Lc -10.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F9
oklch(97.2% 0.015 338.9)
-
Step 100
100
#F9E2F2
oklch(93.6% 0.033 336.7)
-
Step 200
200
#F5CAE8
oklch(88.5% 0.062 337.2)
-
Step 300
300
#F0A4DA
oklch(80.9% 0.113 337.8)
-
Step 400
400
#E56EC7
oklch(70.7% 0.18 337.9)
-
Step 500
500
#DA3DB9
oklch(63.2% 0.23 337.8)
-
Step 600
600
#C300A3
oklch(55.5% 0.244 337.9)
-
Step 700
700
#A5008A
oklch(49.1% 0.215 337.7)
-
Step 800
800
#890072
oklch(42.8% 0.188 337.8)
-
Step 900
900 (this color)
#761A63
oklch(40% 0.149 337.8)
-
Step 950
950
#410E36
oklch(27% 0.094 337.8)
#761A63 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #1E3965 | 0.164 |
| Deuteranopia (no green cones) | #3D4761 | 0.140 |
| Tritanopia (no blue cones) | #7D1F3C | 0.072 |
| Achromatopsia (no color) | #424242 | 0.151 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #761A63
#761A63
oklch(40% 0.149 337.8)
- #005633
#005633
oklch(39.9% 0.094 157.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #761A63, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rich Purple #720058 ΔE 0.032
- Velvet #750851 ΔE 0.033
- Red Purple #820747 ΔE 0.054
- Purple #800080 ΔE 0.056
- Grape Purple #5D1451 ΔE 0.063
- Wine #80013F ΔE 0.064
- Mulberry #920A4E ΔE 0.070
- Merlot #730039 ΔE 0.071
Use #761A63 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.