#761774
Closest named color: Purple (#800080). oklch(40.7% 0.165 329), rgb(118, 23, 116).
Aa
White text reads best on this color (9.78:1).
About this color
#761774 is a dark, vivid purple. In OKLCH its lightness is 41%, its chroma 0.165 and its hue 329°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purple (#800080), ΔE 0.031 away. White text reads best on it, at 9.78:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | vivid (0.165) |
| Temperature | in between |
| Nearest name | Purple (#800080) |
| Black text | 2.14:1 |
| White text | 9.78:1 |
Values
| HEX | #761774 |
| RGB | rgb(118, 23, 116) |
| HSL | hsl(301, 67%, 28%) |
| OKLCH | oklch(40.7% 0.165 329) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #761774 | 9.78:1 | AAA | Lc -95.8 | Preferred for body text |
| Black text on #761774 | 2.14:1 | Fails | Lc 12.5 | Not readable |
| #761774 text on white | 9.78:1 | AAA | Lc 91.4 | Preferred for body text |
| #761774 text on black | 2.14:1 | Fails | Lc -10.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF2FA
oklch(97% 0.014 329.1)
-
Step 100
100
#F5E4F3
oklch(93.7% 0.027 329.5)
-
Step 200
200
#EECDEB
oklch(88.5% 0.054 328.9)
-
Step 300
300
#E4AADF
oklch(80.8% 0.097 329.3)
-
Step 400
400
#D47ACF
oklch(70.6% 0.155 329.1)
-
Step 500
500
#C753C3
oklch(63.2% 0.198 329)
-
Step 600
600
#B230AF
oklch(55.6% 0.215 329)
-
Step 700
700
#992096
oklch(49.1% 0.2 329.2)
-
Step 800
800 (this color)
#761774
oklch(40.7% 0.165 329)
-
Step 900
900
#642162
oklch(37.7% 0.128 329)
-
Step 950
950
#3B153A
oklch(27.1% 0.081 328.6)
#761774 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #033C76 | 0.180 |
| Deuteranopia (no green cones) | #344872 | 0.150 |
| Tritanopia (no blue cones) | #7A2645 | 0.091 |
| Achromatopsia (no color) | #444444 | 0.167 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #761774
#761774
oklch(40.7% 0.165 329)
- #005A23
#005A23
oklch(40.8% 0.115 149)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #761774, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple #800080 ΔE 0.031
- Rich Purple #720058 ΔE 0.050
- Dark Magenta #8B008B ΔE 0.056
- Velvet #750851 ΔE 0.059
- Grape Purple #5D1451 ΔE 0.078
- Rebecca Purple #663399 ΔE 0.080
- Red Purple #820747 ΔE 0.081
- Warm Purple #952E8F ΔE 0.086
Use #761774 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.