#744934
Closest named color: Milk Chocolate (#7F4E1E). oklch(44.9% 0.067 46.6), rgb(116, 73, 52).
Aa
White text reads best on this color (7.64:1).
About this color
#744934 is a dark, muted brown. In OKLCH its lightness is 45%, its chroma 0.067 and its hue 47°. Its hue sits on the warm side of the wheel. The nearest named color is Milk Chocolate (#7F4E1E), ΔE 0.038 away. White text reads best on it, at 7.64:1.
| Hue family | Browns |
| Lightness | dark (45%) |
| Chroma | muted (0.067) |
| Temperature | warm |
| Nearest name | Milk Chocolate (#7F4E1E) |
| Black text | 2.74:1 |
| White text | 7.64:1 |
Values
| HEX | #744934 |
| RGB | rgb(116, 73, 52) |
| HSL | hsl(20, 38%, 33%) |
| OKLCH | oklch(44.9% 0.067 46.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #744934 | 7.64:1 | AAA | Lc -91.2 | Preferred for body text |
| Black text on #744934 | 2.74:1 | Fails | Lc 17.6 | Dividers and decoration only |
| #744934 text on white | 7.64:1 | AAA | Lc 86.4 | Fine for body text |
| #744934 text on black | 2.74:1 | Fails | Lc -15.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F2
oklch(97% 0.006 43.3)
-
Step 100
100
#F1E8E4
oklch(93.7% 0.011 45.7)
-
Step 200
200
#E6D5CD
oklch(88.5% 0.022 47)
-
Step 300
300
#D7B9AC
oklch(80.8% 0.039 44.8)
-
Step 400
400
#C2957F
oklch(70.7% 0.063 47.3)
-
Step 500
500
#B27A5F
oklch(63% 0.08 46.6)
-
Step 600
600
#9D6346
oklch(55.6% 0.086 47)
-
Step 700
700
#865137
oklch(49% 0.081 46.4)
-
Step 800
800 (this color)
#744934
oklch(44.9% 0.067 46.6)
-
Step 900
900
#593929
oklch(37.8% 0.053 47.2)
-
Step 950
950
#342118
oklch(26.9% 0.034 46.2)
#744934 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #544E32 | 0.059 |
| Deuteranopia (no green cones) | #5F5734 | 0.053 |
| Tritanopia (no blue cones) | #7E4144 | 0.041 |
| Achromatopsia (no color) | #535353 | 0.068 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #744934
#744934
oklch(44.9% 0.067 46.6)
- #255D72
#255D72
oklch(45.1% 0.067 226)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #744934, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Milk Chocolate #7F4E1E ΔE 0.038
- Brownish Purple #76424E ΔE 0.050
- Medium Brown #7F5112 ΔE 0.050
- Saddle Brown #8B4513 ΔE 0.050
- Mud Brown #60460F ΔE 0.058
- Purple Brown #673A3F ΔE 0.058
- Rust Brown #8B3103 ΔE 0.066
- Red Brown #8B2E16 ΔE 0.068
Use #744934 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.