#74372C

Closest named color: Purple Brown (#673A3F). oklch(41.4% 0.088 31.7), rgb(116, 55, 44).

Aa

White text reads best on this color (9.03:1).

About this color

#74372C is a dark, moderately saturated red. In OKLCH its lightness is 41%, its chroma 0.088 and its hue 32°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.036 away. White text reads best on it, at 9.03:1.

Hue familyReds
Lightnessdark (41%)
Chromamoderately saturated (0.088)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.32:1
White text9.03:1

Values

HEX#74372C
RGBrgb(116, 55, 44)
HSLhsl(9, 45%, 31%)
OKLCHoklch(41.4% 0.088 31.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #74372C 9.03:1 AAA Lc -94.8 Preferred for body text
Black text on #74372C 2.32:1 Fails Lc 13.6 Not readable
#74372C text on white 9.03:1 AAA Lc 90.4 Preferred for body text
#74372C text on black 2.32:1 Fails Lc -11.9 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #FAF4F3

    oklch(97.2% 0.007 28.8)

  2. Step 100

    100

    #F4E6E4

    oklch(93.5% 0.016 27.3)

  3. Step 200

    200

    #ECD3CE

    oklch(88.6% 0.029 31.1)

  4. Step 300

    300

    #E0B5AC

    oklch(80.9% 0.052 31.9)

  5. Step 400

    400

    #CF8E81

    oklch(70.8% 0.082 31.7)

  6. Step 500

    500

    #C17061

    oklch(63.1% 0.106 31.4)

  7. Step 600

    600

    #AC5747

    oklch(55.6% 0.115 32)

  8. Step 700

    700

    #944739

    oklch(49.2% 0.107 31.8)

  9. Step 800

    800 (this color)

    #74372C

    oklch(41.4% 0.088 31.7)

  10. Step 900

    900

    #61332A

    oklch(37.8% 0.069 32.1)

  11. Step 950

    950

    #391E19

    oklch(27% 0.044 31.3)

Export this scale for Tailwind in the Tailwind colors tool

#74372C with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#46412B0.090
Deuteranopia (no green cones)#554E2B0.083
Tritanopia (no blue cones)#7F2C340.036
Achromatopsia (no color)#4949490.089

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #74372C

    #74372C

    oklch(41.4% 0.088 31.7)

  • #005662

    #005662

    oklch(41.6% 0.072 211)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #74372C

    #74372C

    oklch(41.4% 0.088 31.7)

  • #723548

    #723548

    oklch(41.5% 0.089 2)

  • #6D3F0C

    #6D3F0C

    oklch(41.5% 0.088 62.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #74372C

    #74372C

    oklch(41.4% 0.088 31.7)

  • #00584E

    #00584E

    oklch(41.3% 0.074 181.8)

  • #125077

    #125077

    oklch(41.4% 0.089 242.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #74372C

    #74372C

    oklch(41.4% 0.088 31.7)

  • #1E5932

    #1E5932

    oklch(41.5% 0.089 151.6)

  • #3B477B

    #3B477B

    oklch(41.3% 0.088 272.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #74372C

    #74372C

    oklch(41.4% 0.088 31.7)

  • #445312

    #445312

    oklch(41.5% 0.089 121.8)

  • #005662

    #005662

    oklch(41.6% 0.072 211)

  • #543F73

    #543F73

    oklch(41.4% 0.087 301.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #74372C, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #74372C in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.