#743572
Closest named color: Light Eggplant (#894585). oklch(43.7% 0.121 328.6), rgb(116, 53, 114).
Aa
White text reads best on this color (8.41:1).
About this color
#743572 is a dark, moderately saturated purple. In OKLCH its lightness is 44%, its chroma 0.121 and its hue 329°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.063 away. White text reads best on it, at 8.41:1.
| Hue family | Purples |
| Lightness | dark (44%) |
| Chroma | moderately saturated (0.121) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.49:1 |
| White text | 8.41:1 |
Values
| HEX | #743572 |
| RGB | rgb(116, 53, 114) |
| HSL | hsl(302, 37%, 33%) |
| OKLCH | oklch(43.7% 0.121 328.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #743572 | 8.41:1 | AAA | Lc -93.2 | Preferred for body text |
| Black text on #743572 | 2.49:1 | Fails | Lc 15.4 | Dividers and decoration only |
| #743572 text on white | 8.41:1 | AAA | Lc 88.6 | Fine for body text |
| #743572 text on black | 2.49:1 | Fails | Lc -13.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F3F9
oklch(97% 0.01 325.7)
-
Step 100
100
#F2E5F1
oklch(93.6% 0.021 328.1)
-
Step 200
200
#E8D0E6
oklch(88.4% 0.04 328.5)
-
Step 300
300
#DBB1D8
oklch(81% 0.071 328.5)
-
Step 400
400
#C787C4
oklch(70.8% 0.112 328.3)
-
Step 500
500
#B866B4
oklch(63.1% 0.145 328.9)
-
Step 600
600
#A34CA0
oklch(55.7% 0.156 328.7)
-
Step 700
700
#8B3C89
oklch(49.1% 0.146 328.5)
-
Step 800
800 (this color)
#743572
oklch(43.7% 0.121 328.6)
-
Step 900
900
#5C2D5A
oklch(37.7% 0.094 328.8)
-
Step 950
950
#361B35
oklch(27.1% 0.06 328.4)
#743572 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #304874 | 0.120 |
| Deuteranopia (no green cones) | #435070 | 0.106 |
| Tritanopia (no blue cones) | #783B4E | 0.067 |
| Achromatopsia (no color) | #4D4D4D | 0.122 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #743572
#743572
oklch(43.7% 0.121 328.6)
- #086328
#086328
oklch(43.7% 0.121 148.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #743572, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.063
- Rebecca Purple #663399 ΔE 0.073
- Purple #800080 ΔE 0.074
- Brownish Purple #76424E ΔE 0.077
- Warm Purple #952E8F ΔE 0.080
- Velvet #750851 ΔE 0.080
- Rich Purple #720058 ΔE 0.082
- Dark Mauve #874C62 ΔE 0.083
Use #743572 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.