#743085
Closest named color: Rebecca Purple (#663399). oklch(44.1% 0.148 319.1), rgb(116, 48, 133).
Aa
White text reads best on this color (8.38:1).
About this color
#743085 is a dark, vivid purple. In OKLCH its lightness is 44%, its chroma 0.148 and its hue 319°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.044 away. White text reads best on it, at 8.38:1.
| Hue family | Purples |
| Lightness | dark (44%) |
| Chroma | vivid (0.148) |
| Temperature | in between |
| Nearest name | Rebecca Purple (#663399) |
| Black text | 2.50:1 |
| White text | 8.38:1 |
Values
| HEX | #743085 |
| RGB | rgb(116, 48, 133) |
| HSL | hsl(288, 47%, 35%) |
| OKLCH | oklch(44.1% 0.148 319.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #743085 | 8.38:1 | AAA | Lc -92.9 | Preferred for body text |
| Black text on #743085 | 2.50:1 | Fails | Lc 15.7 | Dividers and decoration only |
| #743085 text on white | 8.38:1 | AAA | Lc 88.3 | Fine for body text |
| #743085 text on black | 2.50:1 | Fails | Lc -13.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F3FA
oklch(97.1% 0.011 321.3)
-
Step 100
100
#F1E5F5
oklch(93.6% 0.025 317.7)
-
Step 200
200
#E7D0EE
oklch(88.6% 0.047 318.3)
-
Step 300
300
#D9AFE4
oklch(80.9% 0.086 319.2)
-
Step 400
400
#C583D7
oklch(70.7% 0.138 318.9)
-
Step 500
500
#B660CC
oklch(63.1% 0.177 319.1)
-
Step 600
600
#A143B8
oklch(55.6% 0.191 319.2)
-
Step 700
700
#8A339F
oklch(49.1% 0.179 319.2)
-
Step 800
800 (this color)
#743085
oklch(44.1% 0.148 319.1)
-
Step 900
900
#5B2967
oklch(37.7% 0.115 319.5)
-
Step 950
950
#35193D
oklch(27% 0.073 318.3)
#743085 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #194988 | 0.143 |
| Deuteranopia (no green cones) | #355083 | 0.124 |
| Tritanopia (no blue cones) | #743E56 | 0.092 |
| Achromatopsia (no color) | #4E4E4E | 0.149 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #743085
#743085
oklch(44.1% 0.148 319.1)
- #206300
#206300
oklch(44% 0.139 139)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #743085, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rebecca Purple #663399 ΔE 0.044
- Purple #800080 ΔE 0.057
- Dark Magenta #8B008B ΔE 0.064
- Light Eggplant #894585 ΔE 0.067
- Warm Purple #952E8F ΔE 0.067
- Dark Slate Blue #483D8B ΔE 0.085
- Rich Purple #720058 ΔE 0.092
- Blueberry #464196 ΔE 0.092
Use #743085 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.