#743064
Closest named color: Velvet (#750851). oklch(42.2% 0.117 337.5), rgb(116, 48, 100).
Aa
White text reads best on this color (8.93:1).
About this color
#743064 is a dark, moderately saturated purple. In OKLCH its lightness is 42%, its chroma 0.117 and its hue 337°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.062 away. White text reads best on it, at 8.93:1.
| Hue family | Purples |
| Lightness | dark (42%) |
| Chroma | moderately saturated (0.117) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.34:1 |
| White text | 8.93:1 |
Values
| HEX | #743064 |
| RGB | rgb(116, 48, 100) |
| HSL | hsl(314, 41%, 32%) |
| OKLCH | oklch(42.2% 0.117 337.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #743064 | 8.93:1 | AAA | Lc -94.5 | Preferred for body text |
| Black text on #743064 | 2.34:1 | Fails | Lc 14.0 | Not readable |
| #743064 text on white | 8.93:1 | AAA | Lc 90.0 | Fine for body text |
| #743064 text on black | 2.34:1 | Fails | Lc -12.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F8
oklch(97.1% 0.01 335.5)
-
Step 100
100
#F3E5EF
oklch(93.6% 0.02 335.7)
-
Step 200
200
#EBD0E2
oklch(88.5% 0.038 338.1)
-
Step 300
300
#DEB0D0
oklch(80.8% 0.068 337.6)
-
Step 400
400
#CC86B9
oklch(70.7% 0.108 337.2)
-
Step 500
500
#BE65A7
oklch(63.1% 0.14 337.7)
-
Step 600
600
#A94A92
oklch(55.6% 0.152 337.8)
-
Step 700
700
#913B7D
oklch(49.2% 0.141 337.5)
-
Step 800
800 (this color)
#743064
oklch(42.2% 0.117 337.5)
-
Step 900
900
#5F2C53
oklch(37.7% 0.092 337)
-
Step 950
950
#381A30
oklch(26.9% 0.058 338)
#743064 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #324366 | 0.122 |
| Deuteranopia (no green cones) | #464D62 | 0.108 |
| Tritanopia (no blue cones) | #7A3345 | 0.057 |
| Achromatopsia (no color) | #494949 | 0.118 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #743064
#743064
oklch(42.2% 0.117 337.5)
- #005D37
#005D37
oklch(42.1% 0.099 157.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #743064, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.062
- Brownish Purple #76424E ΔE 0.067
- Red Purple #820747 ΔE 0.067
- Rich Purple #720058 ΔE 0.068
- Mulberry #920A4E ΔE 0.075
- Wine #80013F ΔE 0.076
- Purple Brown #673A3F ΔE 0.077
- Light Eggplant #894585 ΔE 0.079
Use #743064 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.