#74305E
Closest named color: Velvet (#750851). oklch(41.9% 0.112 341.8), rgb(116, 48, 94).
Aa
White text reads best on this color (9.02:1).
About this color
#74305E is a dark, moderately saturated purple. In OKLCH its lightness is 42%, its chroma 0.112 and its hue 342°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.060 away. White text reads best on it, at 9.02:1.
| Hue family | Purples |
| Lightness | dark (42%) |
| Chroma | moderately saturated (0.112) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.32:1 |
| White text | 9.02:1 |
Values
| HEX | #74305E |
| RGB | rgb(116, 48, 94) |
| HSL | hsl(319, 41%, 32%) |
| OKLCH | oklch(41.9% 0.112 341.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #74305E | 9.02:1 | AAA | Lc -94.7 | Preferred for body text |
| Black text on #74305E | 2.32:1 | Fails | Lc 13.7 | Not readable |
| #74305E text on white | 9.02:1 | AAA | Lc 90.2 | Preferred for body text |
| #74305E text on black | 2.32:1 | Fails | Lc -12.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F7
oklch(97.1% 0.009 341.8)
-
Step 100
100
#F3E5ED
oklch(93.5% 0.018 342)
-
Step 200
200
#EBD0E0
oklch(88.5% 0.037 341.5)
-
Step 300
300
#DFB0CD
oklch(80.8% 0.066 341.2)
-
Step 400
400
#CD86B3
oklch(70.6% 0.104 341.6)
-
Step 500
500
#BF66A0
oklch(63.1% 0.134 342)
-
Step 600
600
#AA4B8B
oklch(55.6% 0.146 341.9)
-
Step 700
700
#923C76
oklch(49.2% 0.135 342.1)
-
Step 800
800 (this color)
#74305E
oklch(41.9% 0.112 341.8)
-
Step 900
900
#602D4F
oklch(37.8% 0.087 341.6)
-
Step 950
950
#381B2E
oklch(27% 0.054 341.6)
#74305E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #34425F | 0.120 |
| Deuteranopia (no green cones) | #484D5C | 0.106 |
| Tritanopia (no blue cones) | #7B3142 | 0.050 |
| Achromatopsia (no color) | #494949 | 0.113 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #74305E
#74305E
oklch(41.9% 0.112 341.8)
- #005C3D
#005C3D
oklch(42% 0.092 161.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #74305E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.060
- Brownish Purple #76424E ΔE 0.060
- Red Purple #820747 ΔE 0.062
- Purple Brown #673A3F ΔE 0.068
- Rich Purple #720058 ΔE 0.068
- Wine #80013F ΔE 0.070
- Mulberry #920A4E ΔE 0.072
- Merlot #730039 ΔE 0.080
Use #74305E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.