#742C49
Closest named color: Purple Brown (#673A3F). oklch(40.5% 0.106 357.8), rgb(116, 44, 73).
Aa
White text reads best on this color (9.54:1).
About this color
#742C49 is a dark, moderately saturated red. In OKLCH its lightness is 41%, its chroma 0.106 and its hue 358°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.048 away. White text reads best on it, at 9.54:1.
| Hue family | Reds |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.106) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.19:1 |
| White text | 9.54:1 |
Values
| HEX | #742C49 |
| RGB | rgb(116, 44, 73) |
| HSL | hsl(336, 45%, 31%) |
| OKLCH | oklch(40.5% 0.106 357.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #742C49 | 9.54:1 | AAA | Lc -95.8 | Preferred for body text |
| Black text on #742C49 | 2.19:1 | Fails | Lc 12.4 | Not readable |
| #742C49 text on white | 9.54:1 | AAA | Lc 91.5 | Preferred for body text |
| #742C49 text on black | 2.19:1 | Fails | Lc -10.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F5
oklch(97% 0.008 357.8)
-
Step 100
100
#F5E5EA
oklch(93.6% 0.019 356.4)
-
Step 200
200
#EDD0D9
oklch(88.4% 0.034 357.1)
-
Step 300
300
#E3B1C0
oklch(81% 0.061 358.7)
-
Step 400
400
#D386A0
oklch(70.7% 0.099 358.2)
-
Step 500
500
#C56689
oklch(63.1% 0.127 358)
-
Step 600
600
#B04B73
oklch(55.5% 0.138 357.8)
-
Step 700
700
#973C61
oklch(49.1% 0.128 357.5)
-
Step 800
800 (this color)
#742C49
oklch(40.5% 0.106 357.8)
-
Step 900
900
#632D41
oklch(37.7% 0.082 358.3)
-
Step 950
950
#3A1B26
oklch(27% 0.051 358.5)
#742C49 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #383D4A | 0.117 |
| Deuteranopia (no green cones) | #4B4A47 | 0.107 |
| Tritanopia (no blue cones) | #7D2637 | 0.033 |
| Achromatopsia (no color) | #454545 | 0.107 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #742C49
#742C49
oklch(40.5% 0.106 357.8)
- #005649
#005649
oklch(40.5% 0.075 177.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #742C49, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.048
- Red Purple #820747 ΔE 0.052
- Brownish Purple #76424E ΔE 0.053
- Wine #80013F ΔE 0.054
- Velvet #750851 ΔE 0.059
- Merlot #730039 ΔE 0.061
- Bordeaux #7B002C ΔE 0.061
- Red Wine #8C0034 ΔE 0.065
Use #742C49 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.