#742659
Closest named color: Velvet (#750851). oklch(40.4% 0.125 344), rgb(116, 38, 89).
Aa
White text reads best on this color (9.70:1).
About this color
#742659 is a dark, moderately saturated purple. In OKLCH its lightness is 40%, its chroma 0.125 and its hue 344°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.039 away. White text reads best on it, at 9.70:1.
| Hue family | Purples |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.125) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.16:1 |
| White text | 9.70:1 |
Values
| HEX | #742659 |
| RGB | rgb(116, 38, 89) |
| HSL | hsl(321, 51%, 30%) |
| OKLCH | oklch(40.4% 0.125 344) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #742659 | 9.70:1 | AAA | Lc -96.0 | Preferred for body text |
| Black text on #742659 | 2.16:1 | Fails | Lc 12.2 | Not readable |
| #742659 text on white | 9.70:1 | AAA | Lc 91.8 | Preferred for body text |
| #742659 text on black | 2.16:1 | Fails | Lc -10.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F5E5ED
oklch(93.7% 0.02 345.7)
-
Step 200
200
#EECFE0
oklch(88.5% 0.041 343.8)
-
Step 300
300
#E3AECC
oklch(80.8% 0.073 343.9)
-
Step 400
400
#D382B2
oklch(70.6% 0.116 344.1)
-
Step 500
500
#C6609F
oklch(63.1% 0.149 344.3)
-
Step 600
600
#B1448A
oklch(55.6% 0.162 344.2)
-
Step 700
700
#983575
oklch(49.2% 0.15 344.3)
-
Step 800
800 (this color)
#742659
oklch(40.4% 0.125 344)
-
Step 900
900
#64294E
oklch(37.7% 0.098 344.3)
-
Step 950
950
#3B192E
oklch(27.1% 0.062 344.1)
#742659 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2D3C5B | 0.136 |
| Deuteranopia (no green cones) | #444957 | 0.120 |
| Tritanopia (no blue cones) | #7C263C | 0.053 |
| Achromatopsia (no color) | #444444 | 0.126 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #742659
#742659
oklch(40.4% 0.125 344)
- #00573C
#00573C
oklch(40.4% 0.086 164)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #742659, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.039
- Red Purple #820747 ΔE 0.047
- Rich Purple #720058 ΔE 0.049
- Wine #80013F ΔE 0.055
- Merlot #730039 ΔE 0.063
- Grape Purple #5D1451 ΔE 0.065
- Mulberry #920A4E ΔE 0.065
- Brownish Purple #76424E ΔE 0.075
Use #742659 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.