#742434
Closest named color: Wine Red (#7B0323). oklch(38.8% 0.112 12.2), rgb(116, 36, 52).
Aa
White text reads best on this color (10.27:1).
About this color
#742434 is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.112 and its hue 12°. Its hue sits on the warm side of the wheel. The nearest named color is Wine Red (#7B0323), ΔE 0.039 away. White text reads best on it, at 10.27:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.112) |
| Temperature | warm |
| Nearest name | Wine Red (#7B0323) |
| Black text | 2.04:1 |
| White text | 10.27:1 |
Values
| HEX | #742434 |
| RGB | rgb(116, 36, 52) |
| HSL | hsl(348, 53%, 30%) |
| OKLCH | oklch(38.8% 0.112 12.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #742434 | 10.27:1 | AAA | Lc -97.2 | Preferred for body text |
| Black text on #742434 | 2.04:1 | Fails | Lc 10.9 | Not readable |
| #742434 text on white | 10.27:1 | AAA | Lc 93.0 | Preferred for body text |
| #742434 text on black | 2.04:1 | Fails | Lc -9.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF3F3
oklch(97.2% 0.011 17.3)
-
Step 100
100
#FAE4E5
oklch(93.7% 0.024 14.4)
-
Step 200
200
#F6CDD1
oklch(88.4% 0.047 11.4)
-
Step 300
300
#F2AAB2
oklch(80.9% 0.085 11.8)
-
Step 400
400
#E77A8A
oklch(70.6% 0.135 11.9)
-
Step 500
500
#DD536D
oklch(63.2% 0.173 12.2)
-
Step 600
600
#C83155
oklch(55.7% 0.187 12.3)
-
Step 700
700
#AC2145
oklch(49.1% 0.173 12.4)
-
Step 800
800
#8C1F39
oklch(42.8% 0.144 12.4)
-
Step 900
900 (this color)
#742434
oklch(38.8% 0.112 12.2)
-
Step 950
950
#42151D
oklch(27% 0.07 12.3)
#742434 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #373634 | 0.124 |
| Deuteranopia (no green cones) | #4C4732 | 0.114 |
| Tritanopia (no blue cones) | #7F162A | 0.028 |
| Achromatopsia (no color) | #414141 | 0.113 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #742434
#742434
oklch(38.8% 0.112 12.2)
- #004F4E
#004F4E
oklch(38.7% 0.066 193.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #742434, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine Red #7B0323 ΔE 0.039
- Bordeaux #7B002C ΔE 0.040
- Wine #80013F ΔE 0.051
- Merlot #730039 ΔE 0.051
- Purple Brown #673A3F ΔE 0.051
- Red Wine #8C0034 ΔE 0.055
- Red Purple #820747 ΔE 0.057
- Chestnut #742802 ΔE 0.058
Use #742434 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.