#742266
Closest named color: Velvet (#750851). oklch(40.6% 0.14 335.4), rgb(116, 34, 102).
Aa
White text reads best on this color (9.70:1).
About this color
#742266 is a dark, vivid purple. In OKLCH its lightness is 41%, its chroma 0.140 and its hue 335°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.043 away. White text reads best on it, at 9.70:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | vivid (0.140) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.16:1 |
| White text | 9.70:1 |
Values
| HEX | #742266 |
| RGB | rgb(116, 34, 102) |
| HSL | hsl(310, 55%, 29%) |
| OKLCH | oklch(40.6% 0.14 335.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #742266 | 9.70:1 | AAA | Lc -95.9 | Preferred for body text |
| Black text on #742266 | 2.16:1 | Fails | Lc 12.3 | Not readable |
| #742266 text on white | 9.70:1 | AAA | Lc 91.6 | Preferred for body text |
| #742266 text on black | 2.16:1 | Fails | Lc -10.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F8
oklch(97.1% 0.01 335.5)
-
Step 100
100
#F5E4F0
oklch(93.6% 0.024 336.1)
-
Step 200
200
#EDCEE5
oklch(88.4% 0.046 335.1)
-
Step 300
300
#E3ADD5
oklch(80.9% 0.082 335.9)
-
Step 400
400
#D380C0
oklch(70.8% 0.13 335.8)
-
Step 500
500
#C55CB0
oklch(63.1% 0.167 335.6)
-
Step 600
600
#B03E9C
oklch(55.6% 0.182 335.4)
-
Step 700
700
#972F85
oklch(49.1% 0.169 335.5)
-
Step 800
800 (this color)
#742266
oklch(40.6% 0.14 335.4)
-
Step 900
900
#632658
oklch(37.6% 0.11 335.1)
-
Step 950
950
#3A1733
oklch(26.9% 0.069 335.5)
#742266 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #223C68 | 0.151 |
| Deuteranopia (no green cones) | #3E4964 | 0.130 |
| Tritanopia (no blue cones) | #7A2841 | 0.070 |
| Achromatopsia (no color) | #444444 | 0.141 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #742266
#742266
oklch(40.6% 0.14 335.4)
- #005831
#005831
oklch(40.5% 0.099 155.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #742266, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.043
- Rich Purple #720058 ΔE 0.043
- Purple #800080 ΔE 0.059
- Red Purple #820747 ΔE 0.060
- Grape Purple #5D1451 ΔE 0.066
- Wine #80013F ΔE 0.071
- Mulberry #920A4E ΔE 0.075
- Merlot #730039 ΔE 0.078
Use #742266 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.