#741B66
Closest named color: Rich Purple (#720058). oklch(39.9% 0.149 335.2), rgb(116, 27, 102).
Aa
White text reads best on this color (10.04:1).
About this color
#741B66 is a dark, vivid purple. In OKLCH its lightness is 40%, its chroma 0.149 and its hue 335°. Its hue sits on the warm side of the wheel. The nearest named color is Rich Purple (#720058), ΔE 0.034 away. White text reads best on it, at 10.04:1.
| Hue family | Purples |
| Lightness | dark (40%) |
| Chroma | vivid (0.149) |
| Temperature | warm |
| Nearest name | Rich Purple (#720058) |
| Black text | 2.09:1 |
| White text | 10.04:1 |
Values
| HEX | #741B66 |
| RGB | rgb(116, 27, 102) |
| HSL | hsl(309, 62%, 28%) |
| OKLCH | oklch(39.9% 0.149 335.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #741B66 | 10.04:1 | AAA | Lc -96.5 | Preferred for body text |
| Black text on #741B66 | 2.09:1 | Fails | Lc 11.7 | Not readable |
| #741B66 text on white | 10.04:1 | AAA | Lc 92.2 | Preferred for body text |
| #741B66 text on black | 2.09:1 | Fails | Lc -10.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF2F9
oklch(97.1% 0.014 336.1)
-
Step 100
100
#F8E2F2
oklch(93.5% 0.032 335.4)
-
Step 200
200
#F4CAE9
oklch(88.4% 0.062 335.5)
-
Step 300
300
#EEA5DD
oklch(80.9% 0.112 335.3)
-
Step 400
400
#E270CC
oklch(70.8% 0.178 335.1)
-
Step 500
500
#D73FBE
oklch(63.1% 0.229 335.4)
-
Step 600
600
#C100AA
oklch(55.6% 0.247 335.1)
-
Step 700
700
#A3008F
oklch(49% 0.218 335.2)
-
Step 800
800
#870076
oklch(42.7% 0.19 335.3)
-
Step 900
900 (this color)
#741B66
oklch(39.9% 0.149 335.2)
-
Step 950
950
#400E38
oklch(26.9% 0.095 335)
#741B66 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #1B3A68 | 0.163 |
| Deuteranopia (no green cones) | #3B4764 | 0.139 |
| Tritanopia (no blue cones) | #7A223E | 0.075 |
| Achromatopsia (no color) | #424242 | 0.150 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #741B66
#741B66
oklch(39.9% 0.149 335.2)
- #00562F
#00562F
oklch(39.8% 0.098 155.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #741B66, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rich Purple #720058 ΔE 0.034
- Velvet #750851 ΔE 0.038
- Purple #800080 ΔE 0.054
- Red Purple #820747 ΔE 0.060
- Grape Purple #5D1451 ΔE 0.062
- Wine #80013F ΔE 0.070
- Merlot #730039 ΔE 0.076
- Mulberry #920A4E ΔE 0.076
Use #741B66 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.