#741038
Closest named color: Merlot (#730039). oklch(37% 0.135 3.5), rgb(116, 16, 56).
Aa
White text reads best on this color (11.20:1).
About this color
#741038 is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.135 and its hue 4°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.016 away. White text reads best on it, at 11.20:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | moderately saturated (0.135) |
| Temperature | warm |
| Nearest name | Merlot (#730039) |
| Black text | 1.87:1 |
| White text | 11.20:1 |
Values
| HEX | #741038 |
| RGB | rgb(116, 16, 56) |
| HSL | hsl(336, 76%, 26%) |
| OKLCH | oklch(37% 0.135 3.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #741038 | 11.20:1 | AAA | Lc -98.4 | Preferred for body text |
| Black text on #741038 | 1.87:1 | Fails | Lc 9.5 | Not readable |
| #741038 text on white | 11.20:1 | AAA | Lc 94.4 | Preferred for body text |
| #741038 text on black | 1.87:1 | Fails | Lc -8.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F4
oklch(97.1% 0.013 5.8)
-
Step 100
100
#FCE2E8
oklch(93.6% 0.03 2)
-
Step 200
200
#FBCAD5
oklch(88.5% 0.057 3.3)
-
Step 300
300
#F8A5B9
oklch(80.9% 0.101 3.8)
-
Step 400
400
#F07096
oklch(70.7% 0.161 3.4)
-
Step 500
500
#E73F7C
oklch(63.1% 0.208 3.5)
-
Step 600
600
#D20065
oklch(55.6% 0.224 3.7)
-
Step 700
700
#B10055
oklch(49% 0.197 3.3)
-
Step 800
800
#930045
oklch(42.7% 0.172 3.5)
-
Step 900
900 (this color)
#741038
oklch(37% 0.135 3.5)
-
Step 950
950
#460E22
oklch(27% 0.086 3.4)
#741038 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2B2F39 | 0.152 |
| Deuteranopia (no green cones) | #454236 | 0.137 |
| Tritanopia (no blue cones) | #7F0023 | 0.038 |
| Achromatopsia (no color) | #3B3B3B | 0.136 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #741038
#741038
oklch(37% 0.135 3.5)
- #004B43
#004B43
oklch(37.1% 0.066 182.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #741038, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Merlot #730039 ΔE 0.016
- Bordeaux #7B002C ΔE 0.023
- Wine #80013F ΔE 0.029
- Wine Red #7B0323 ΔE 0.034
- Red Purple #820747 ΔE 0.038
- Velvet #750851 ΔE 0.046
- Red Wine #8C0034 ΔE 0.052
- Claret #680018 ΔE 0.055
Use #741038 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.