#73463E
Closest named color: Brownish Purple (#76424E). oklch(44.4% 0.064 30.7), rgb(115, 70, 62).
Aa
White text reads best on this color (7.85:1).
About this color
#73463E is a dark, muted red. In OKLCH its lightness is 44%, its chroma 0.064 and its hue 31°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.031 away. White text reads best on it, at 7.85:1.
| Hue family | Reds |
| Lightness | dark (44%) |
| Chroma | muted (0.064) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.67:1 |
| White text | 7.85:1 |
Values
| HEX | #73463E |
| RGB | rgb(115, 70, 62) |
| HSL | hsl(9, 30%, 35%) |
| OKLCH | oklch(44.4% 0.064 30.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #73463E | 7.85:1 | AAA | Lc -91.8 | Preferred for body text |
| Black text on #73463E | 2.67:1 | Fails | Lc 16.9 | Dividers and decoration only |
| #73463E text on white | 7.85:1 | AAA | Lc 87.1 | Fine for body text |
| #73463E text on black | 2.67:1 | Fails | Lc -15.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F3
oklch(97.1% 0.006 31.1)
-
Step 100
100
#F1E7E5
oklch(93.5% 0.011 31.1)
-
Step 200
200
#E7D4D1
oklch(88.5% 0.022 28.3)
-
Step 300
300
#D8B8B2
oklch(80.9% 0.038 30.4)
-
Step 400
400
#C3938A
oklch(70.6% 0.06 30.7)
-
Step 500
500
#B3786D
oklch(63.1% 0.077 31)
-
Step 600
600
#9E6055
oklch(55.5% 0.083 30.8)
-
Step 700
700
#874F46
oklch(49% 0.077 29.9)
-
Step 800
800 (this color)
#73463E
oklch(44.4% 0.064 30.7)
-
Step 900
900
#593731
oklch(37.6% 0.05 30.5)
-
Step 950
950
#34211D
oklch(27% 0.031 32.3)
#73463E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #504C3D | 0.064 |
| Deuteranopia (no green cones) | #5B553D | 0.059 |
| Tritanopia (no blue cones) | #7C4044 | 0.026 |
| Achromatopsia (no color) | #525252 | 0.064 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #73463E
#73463E
oklch(44.4% 0.064 30.7)
- #1F5D68
#1F5D68
oklch(44.4% 0.064 211.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73463E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.031
- Purple Brown #673A3F ΔE 0.044
- Milk Chocolate #7F4E1E ΔE 0.055
- Saddle Brown #8B4513 ΔE 0.062
- Dark Mauve #874C62 ΔE 0.068
- Medium Brown #7F5112 ΔE 0.068
- Red Brown #8B2E16 ΔE 0.068
- Mud Brown #60460F ΔE 0.069
Use #73463E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.