#733667
Closest named color: Brownish Purple (#76424E). oklch(43.1% 0.108 335.3), rgb(115, 54, 103).
Aa
White text reads best on this color (8.56:1).
About this color
#733667 is a dark, moderately saturated purple. In OKLCH its lightness is 43%, its chroma 0.108 and its hue 335°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.060 away. White text reads best on it, at 8.56:1.
| Hue family | Purples |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.108) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.45:1 |
| White text | 8.56:1 |
Values
| HEX | #733667 |
| RGB | rgb(115, 54, 103) |
| HSL | hsl(312, 36%, 33%) |
| OKLCH | oklch(43.1% 0.108 335.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #733667 | 8.56:1 | AAA | Lc -93.6 | Preferred for body text |
| Black text on #733667 | 2.45:1 | Fails | Lc 14.9 | Not readable |
| #733667 text on white | 8.56:1 | AAA | Lc 89.1 | Fine for body text |
| #733667 text on black | 2.45:1 | Fails | Lc -13.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F3F8
oklch(97% 0.009 330.9)
-
Step 100
100
#F2E5EF
oklch(93.5% 0.019 333.5)
-
Step 200
200
#E9D1E2
oklch(88.5% 0.035 336.2)
-
Step 300
300
#DBB2D1
oklch(80.9% 0.063 334.9)
-
Step 400
400
#C888B9
oklch(70.6% 0.101 335.4)
-
Step 500
500
#B969A8
oklch(63.1% 0.13 335.4)
-
Step 600
600
#A44F93
oklch(55.6% 0.141 335.5)
-
Step 700
700
#8C3F7D
oklch(49% 0.131 335.4)
-
Step 800
800 (this color)
#733667
oklch(43.1% 0.108 335.3)
-
Step 900
900
#5C2F53
oklch(37.7% 0.083 335)
-
Step 950
950
#361C31
oklch(27.1% 0.053 334.4)
#733667 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #364669 | 0.111 |
| Deuteranopia (no green cones) | #475065 | 0.100 |
| Tritanopia (no blue cones) | #783949 | 0.054 |
| Achromatopsia (no color) | #4C4C4C | 0.109 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #733667
#733667
oklch(43.1% 0.108 335.3)
- #006035
#006035
oklch(43% 0.106 155.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #733667, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.060
- Light Eggplant #894585 ΔE 0.071
- Purple Brown #673A3F ΔE 0.074
- Velvet #750851 ΔE 0.075
- Dark Mauve #874C62 ΔE 0.075
- Red Purple #820747 ΔE 0.078
- Rich Purple #720058 ΔE 0.081
- Mulberry #920A4E ΔE 0.083
Use #733667 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.