#733447

Closest named color: Purple Brown (#673A3F). oklch(41.5% 0.091 2.8), rgb(115, 52, 71).

Aa

White text reads best on this color (9.08:1).

About this color

#733447 is a dark, moderately saturated red. In OKLCH its lightness is 41%, its chroma 0.091 and its hue 3°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.032 away. White text reads best on it, at 9.08:1.

Hue familyReds
Lightnessdark (41%)
Chromamoderately saturated (0.091)
Temperaturewarm
Nearest namePurple Brown (#673A3F)
Black text2.31:1
White text9.08:1

Values

HEX#733447
RGBrgb(115, 52, 71)
HSLhsl(342, 38%, 33%)
OKLCHoklch(41.5% 0.091 2.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #733447 9.08:1 AAA Lc -94.9 Preferred for body text
Black text on #733447 2.31:1 Fails Lc 13.5 Not readable
#733447 text on white 9.08:1 AAA Lc 90.5 Preferred for body text
#733447 text on black 2.31:1 Fails Lc -11.8 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #FAF4F5

    oklch(97.2% 0.007 5.6)

  2. Step 100

    100

    #F4E6E9

    oklch(93.7% 0.016 2.7)

  3. Step 200

    200

    #EBD1D7

    oklch(88.4% 0.03 2.1)

  4. Step 300

    300

    #DFB3BD

    oklch(80.9% 0.053 3.1)

  5. Step 400

    400

    #CE8A9B

    oklch(70.7% 0.086 3.2)

  6. Step 500

    500

    #BF6C83

    oklch(63% 0.108 2.9)

  7. Step 600

    600

    #AA536D

    oklch(55.6% 0.117 2.7)

  8. Step 700

    700

    #92435B

    oklch(49.2% 0.109 2.8)

  9. Step 800

    800 (this color)

    #733447

    oklch(41.5% 0.091 2.8)

  10. Step 900

    900

    #60303E

    oklch(37.6% 0.071 2.5)

  11. Step 950

    950

    #381D24

    oklch(27% 0.043 3.7)

Export this scale for Tailwind in the Tailwind colors tool

#733447 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3F41480.100
Deuteranopia (no green cones)#4F4D460.092
Tritanopia (no blue cones)#7C2E3B0.025
Achromatopsia (no color)#4848480.092

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #733447

    #733447

    oklch(41.5% 0.091 2.8)

  • #00594F

    #00594F

    oklch(41.6% 0.075 181.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #733447

    #733447

    oklch(41.5% 0.091 2.8)

  • #683761

    #683761

    oklch(41.4% 0.091 332.6)

  • #75372A

    #75372A

    oklch(41.6% 0.09 33.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #733447

    #733447

    oklch(41.5% 0.091 2.8)

  • #1A5A33

    #1A5A33

    oklch(41.6% 0.091 152.8)

  • #005663

    #005663

    oklch(41.6% 0.073 212.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #733447

    #733447

    oklch(41.5% 0.091 2.8)

  • #435311

    #435311

    oklch(41.5% 0.091 122.5)

  • #115079

    #115079

    oklch(41.5% 0.091 243.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #733447

    #733447

    oklch(41.5% 0.091 2.8)

  • #5C4A00

    #5C4A00

    oklch(41.6% 0.085 92.8)

  • #00594F

    #00594F

    oklch(41.6% 0.075 181.9)

  • #3C477D

    #3C477D

    oklch(41.5% 0.091 273.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #733447, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #733447 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.