#733361
Closest named color: Brownish Purple (#76424E). oklch(42.4% 0.108 339.4), rgb(115, 51, 97).
Aa
White text reads best on this color (8.84:1).
About this color
#733361 is a dark, moderately saturated purple. In OKLCH its lightness is 42%, its chroma 0.108 and its hue 339°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.058 away. White text reads best on it, at 8.84:1.
| Hue family | Purples |
| Lightness | dark (42%) |
| Chroma | moderately saturated (0.108) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.37:1 |
| White text | 8.84:1 |
Values
| HEX | #733361 |
| RGB | rgb(115, 51, 97) |
| HSL | hsl(317, 39%, 33%) |
| OKLCH | oklch(42.4% 0.108 339.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #733361 | 8.84:1 | AAA | Lc -94.3 | Preferred for body text |
| Black text on #733361 | 2.37:1 | Fails | Lc 14.2 | Not readable |
| #733361 text on white | 8.84:1 | AAA | Lc 89.8 | Fine for body text |
| #733361 text on black | 2.37:1 | Fails | Lc -12.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F7
oklch(97.1% 0.009 341.8)
-
Step 100
100
#F3E5EE
oklch(93.6% 0.019 338.7)
-
Step 200
200
#EAD1E1
oklch(88.6% 0.035 339.2)
-
Step 300
300
#DDB1CE
oklch(80.8% 0.064 339.1)
-
Step 400
400
#CB87B5
oklch(70.7% 0.102 339.5)
-
Step 500
500
#BC68A3
oklch(63.1% 0.13 339.3)
-
Step 600
600
#A74E8E
oklch(55.7% 0.141 339.3)
-
Step 700
700
#8F3E78
oklch(49.1% 0.131 339.7)
-
Step 800
800 (this color)
#733361
oklch(42.4% 0.108 339.4)
-
Step 900
900
#5E2E50
oklch(37.7% 0.084 339.3)
-
Step 950
950
#371B2F
oklch(26.9% 0.054 338.7)
#733361 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #364463 | 0.113 |
| Deuteranopia (no green cones) | #484E5F | 0.102 |
| Tritanopia (no blue cones) | #793545 | 0.051 |
| Achromatopsia (no color) | #4A4A4A | 0.109 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #733361
#733361
oklch(42.4% 0.108 339.4)
- #005E3A
#005E3A
oklch(42.5% 0.098 158.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #733361, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.058
- Velvet #750851 ΔE 0.066
- Purple Brown #673A3F ΔE 0.068
- Red Purple #820747 ΔE 0.069
- Rich Purple #720058 ΔE 0.074
- Mulberry #920A4E ΔE 0.077
- Wine #80013F ΔE 0.078
- Dark Mauve #874C62 ΔE 0.079
Use #733361 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.