#732E50
Closest named color: Purple Brown (#673A3F). oklch(40.9% 0.105 352), rgb(115, 46, 80).
Aa
White text reads best on this color (9.39:1).
About this color
#732E50 is a dark, moderately saturated red. In OKLCH its lightness is 41%, its chroma 0.105 and its hue 352°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.051 away. White text reads best on it, at 9.39:1.
| Hue family | Reds |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.105) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.23:1 |
| White text | 9.39:1 |
Values
| HEX | #732E50 |
| RGB | rgb(115, 46, 80) |
| HSL | hsl(330, 43%, 32%) |
| OKLCH | oklch(40.9% 0.105 352) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #732E50 | 9.39:1 | AAA | Lc -95.5 | Preferred for body text |
| Black text on #732E50 | 2.23:1 | Fails | Lc 12.8 | Not readable |
| #732E50 text on white | 9.39:1 | AAA | Lc 91.2 | Preferred for body text |
| #732E50 text on black | 2.23:1 | Fails | Lc -11.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F6
oklch(97% 0.008 349.2)
-
Step 100
100
#F4E5EB
oklch(93.6% 0.018 351.2)
-
Step 200
200
#ECD0DB
oklch(88.4% 0.034 352.1)
-
Step 300
300
#E1B1C5
oklch(80.9% 0.061 351.7)
-
Step 400
400
#D087A7
oklch(70.7% 0.098 352)
-
Step 500
500
#C26791
oklch(63.1% 0.126 352.2)
-
Step 600
600
#AD4D7C
oklch(55.7% 0.136 351.8)
-
Step 700
700
#943D68
oklch(49% 0.127 352)
-
Step 800
800 (this color)
#732E50
oklch(40.9% 0.105 352)
-
Step 900
900
#622D46
oklch(37.7% 0.083 352.2)
-
Step 950
950
#391B29
oklch(26.9% 0.051 351.7)
#732E50 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #373F51 | 0.116 |
| Deuteranopia (no green cones) | #4A4B4E | 0.105 |
| Tritanopia (no blue cones) | #7B2B3B | 0.037 |
| Achromatopsia (no color) | #464646 | 0.106 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #732E50
#732E50
oklch(40.9% 0.105 352)
- #005845
#005845
oklch(41% 0.08 171.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #732E50, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.051
- Brownish Purple #76424E ΔE 0.053
- Red Purple #820747 ΔE 0.055
- Velvet #750851 ΔE 0.058
- Wine #80013F ΔE 0.059
- Merlot #730039 ΔE 0.067
- Mulberry #920A4E ΔE 0.070
- Bordeaux #7B002C ΔE 0.071
Use #732E50 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.