#732E31
Closest named color: Purple Brown (#673A3F). oklch(39.9% 0.098 20), rgb(115, 46, 49).
Aa
White text reads best on this color (9.70:1).
About this color
#732E31 is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.098 and its hue 20°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.035 away. White text reads best on it, at 9.70:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.098) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.16:1 |
| White text | 9.70:1 |
Values
| HEX | #732E31 |
| RGB | rgb(115, 46, 49) |
| HSL | hsl(357, 43%, 32%) |
| OKLCH | oklch(39.9% 0.098 20) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #732E31 | 9.70:1 | AAA | Lc -96.2 | Preferred for body text |
| Black text on #732E31 | 2.16:1 | Fails | Lc 12.0 | Not readable |
| #732E31 text on white | 9.70:1 | AAA | Lc 91.9 | Preferred for body text |
| #732E31 text on black | 2.16:1 | Fails | Lc -10.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF3F3
oklch(97.1% 0.01 17.3)
-
Step 100
100
#F8E5E4
oklch(93.7% 0.021 21.2)
-
Step 200
200
#F3CFCE
oklch(88.5% 0.041 19.8)
-
Step 300
300
#ECAEAD
oklch(80.8% 0.073 19.8)
-
Step 400
400
#E08182
oklch(70.6% 0.117 19.8)
-
Step 500
500
#D55E63
oklch(63.1% 0.15 19.9)
-
Step 600
600
#C0404A
oklch(55.6% 0.163 19.8)
-
Step 700
700
#A5313B
oklch(49.1% 0.151 20)
-
Step 800
800
#862A31
oklch(42.6% 0.125 19.9)
-
Step 900
900 (this color)
#732E31
oklch(39.9% 0.098 20)
-
Step 950
950
#40181A
oklch(27.1% 0.063 19.2)
#732E31 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3E3B31 | 0.105 |
| Deuteranopia (no green cones) | #504A2F | 0.098 |
| Tritanopia (no blue cones) | #7E2330 | 0.028 |
| Achromatopsia (no color) | #444444 | 0.098 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #732E31
#732E31
oklch(39.9% 0.098 20)
- #005256
#005256
oklch(39.9% 0.068 200.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #732E31, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.035
- Chestnut #742802 ΔE 0.046
- Brownish Purple #76424E ΔE 0.056
- Wine Red #7B0323 ΔE 0.057
- Red Brown #8B2E16 ΔE 0.058
- Bordeaux #7B002C ΔE 0.061
- Reddy Brown #6E1005 ΔE 0.064
- Maroon #800000 ΔE 0.064
Use #732E31 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.