#732B48
Closest named color: Purple Brown (#673A3F). oklch(40.2% 0.106 357.9), rgb(115, 43, 72).
Aa
White text reads best on this color (9.68:1).
About this color
#732B48 is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.106 and its hue 358°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.048 away. White text reads best on it, at 9.68:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.106) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.16:1 |
| White text | 9.68:1 |
Values
| HEX | #732B48 |
| RGB | rgb(115, 43, 72) |
| HSL | hsl(336, 46%, 31%) |
| OKLCH | oklch(40.2% 0.106 357.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #732B48 | 9.68:1 | AAA | Lc -96.1 | Preferred for body text |
| Black text on #732B48 | 2.16:1 | Fails | Lc 12.1 | Not readable |
| #732B48 text on white | 9.68:1 | AAA | Lc 91.9 | Preferred for body text |
| #732B48 text on black | 2.16:1 | Fails | Lc -10.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF3F5
oklch(97.2% 0.01 2)
-
Step 100
100
#F8E4EA
oklch(93.7% 0.023 357.4)
-
Step 200
200
#F3CED9
oklch(88.6% 0.044 358.2)
-
Step 300
300
#ECACC0
oklch(81% 0.079 358.6)
-
Step 400
400
#DF7DA0
oklch(70.7% 0.127 358.1)
-
Step 500
500
#D35889
oklch(63.1% 0.162 357.9)
-
Step 600
600
#BE3973
oklch(55.6% 0.176 357.9)
-
Step 700
700
#A42960
oklch(49.1% 0.165 358.1)
-
Step 800
800
#85254F
oklch(42.7% 0.136 357.8)
-
Step 900
900 (this color)
#732B48
oklch(40.2% 0.106 357.9)
-
Step 950
950
#3F1626
oklch(26.9% 0.067 358.1)
#732B48 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #373C49 | 0.117 |
| Deuteranopia (no green cones) | #4A4946 | 0.107 |
| Tritanopia (no blue cones) | #7C2536 | 0.033 |
| Achromatopsia (no color) | #444444 | 0.107 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #732B48
#732B48
oklch(40.2% 0.106 357.9)
- #005548
#005548
oklch(40.2% 0.074 177.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #732B48, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.048
- Red Purple #820747 ΔE 0.051
- Wine #80013F ΔE 0.052
- Brownish Purple #76424E ΔE 0.056
- Velvet #750851 ΔE 0.058
- Merlot #730039 ΔE 0.058
- Bordeaux #7B002C ΔE 0.060
- Wine Red #7B0323 ΔE 0.065
Use #732B48 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.