#73275B
Closest named color: Velvet (#750851). oklch(40.4% 0.124 342.2), rgb(115, 39, 91).
Aa
White text reads best on this color (9.67:1).
About this color
#73275B is a dark, moderately saturated purple. In OKLCH its lightness is 40%, its chroma 0.124 and its hue 342°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.041 away. White text reads best on it, at 9.67:1.
| Hue family | Purples |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.124) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.17:1 |
| White text | 9.67:1 |
Values
| HEX | #73275B |
| RGB | rgb(115, 39, 91) |
| HSL | hsl(319, 49%, 30%) |
| OKLCH | oklch(40.4% 0.124 342.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #73275B | 9.67:1 | AAA | Lc -96.0 | Preferred for body text |
| Black text on #73275B | 2.17:1 | Fails | Lc 12.2 | Not readable |
| #73275B text on white | 9.67:1 | AAA | Lc 91.7 | Preferred for body text |
| #73275B text on black | 2.17:1 | Fails | Lc -10.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F7
oklch(97.1% 0.009 341.8)
-
Step 100
100
#F4E5EE
oklch(93.6% 0.02 340.7)
-
Step 200
200
#EDCFE0
oklch(88.4% 0.04 342.9)
-
Step 300
300
#E2AFCE
oklch(81% 0.072 341.8)
-
Step 400
400
#D283B4
oklch(70.7% 0.115 342.6)
-
Step 500
500
#C461A2
oklch(63.1% 0.148 342.2)
-
Step 600
600
#AF458D
oklch(55.6% 0.161 342.1)
-
Step 700
700
#963678
oklch(49.1% 0.149 342)
-
Step 800
800 (this color)
#73275B
oklch(40.4% 0.124 342.2)
-
Step 900
900
#632A50
oklch(37.8% 0.096 342.1)
-
Step 950
950
#3A192F
oklch(27% 0.061 341.5)
#73275B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2D3D5D | 0.133 |
| Deuteranopia (no green cones) | #434959 | 0.119 |
| Tritanopia (no blue cones) | #7A283D | 0.054 |
| Achromatopsia (no color) | #444444 | 0.125 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #73275B
#73275B
oklch(40.4% 0.124 342.2)
- #00573A
#00573A
oklch(40.4% 0.088 162.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73275B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.041
- Rich Purple #720058 ΔE 0.049
- Red Purple #820747 ΔE 0.051
- Wine #80013F ΔE 0.059
- Grape Purple #5D1451 ΔE 0.065
- Merlot #730039 ΔE 0.066
- Mulberry #920A4E ΔE 0.068
- Brownish Purple #76424E ΔE 0.076
Use #73275B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.