#73257B
Closest named color: Purple (#800080). oklch(42% 0.153 323.9), rgb(115, 37, 123).
Aa
White text reads best on this color (9.21:1).
About this color
#73257B is a dark, vivid purple. In OKLCH its lightness is 42%, its chroma 0.153 and its hue 324°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purple (#800080), ΔE 0.042 away. White text reads best on it, at 9.21:1.
| Hue family | Purples |
| Lightness | dark (42%) |
| Chroma | vivid (0.153) |
| Temperature | in between |
| Nearest name | Purple (#800080) |
| Black text | 2.27:1 |
| White text | 9.21:1 |
Values
| HEX | #73257B |
| RGB | rgb(115, 37, 123) |
| HSL | hsl(294, 54%, 31%) |
| OKLCH | oklch(42% 0.153 323.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #73257B | 9.21:1 | AAA | Lc -94.8 | Preferred for body text |
| Black text on #73257B | 2.27:1 | Fails | Lc 13.6 | Not readable |
| #73257B text on white | 9.21:1 | AAA | Lc 90.4 | Preferred for body text |
| #73257B text on black | 2.27:1 | Fails | Lc -11.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3FA
oklch(97.2% 0.012 325.7)
-
Step 100
100
#F3E4F4
oklch(93.5% 0.027 323.9)
-
Step 200
200
#EACFEC
oklch(88.6% 0.049 323.8)
-
Step 300
300
#DEADE2
oklch(80.9% 0.09 323.9)
-
Step 400
400
#CC80D3
oklch(70.8% 0.143 323.9)
-
Step 500
500
#BD5BC7
oklch(63.1% 0.184 323.8)
-
Step 600
600
#A83CB3
oklch(55.5% 0.199 323.9)
-
Step 700
700
#902D9A
oklch(49% 0.185 323.9)
-
Step 800
800 (this color)
#73257B
oklch(42% 0.153 323.9)
-
Step 900
900
#5F2665
oklch(37.8% 0.12 323.8)
-
Step 950
950
#38173B
oklch(27% 0.076 324.2)
#73257B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #10427D | 0.158 |
| Deuteranopia (no green cones) | #344B79 | 0.134 |
| Tritanopia (no blue cones) | #75334D | 0.090 |
| Achromatopsia (no color) | #484848 | 0.155 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #73257B
#73257B
oklch(42% 0.153 323.9)
- #005E0E
#005E0E
oklch(41.8% 0.136 143.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73257B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple #800080 ΔE 0.042
- Rebecca Purple #663399 ΔE 0.060
- Dark Magenta #8B008B ΔE 0.060
- Rich Purple #720058 ΔE 0.068
- Velvet #750851 ΔE 0.074
- Warm Purple #952E8F ΔE 0.079
- Light Eggplant #894585 ΔE 0.085
- Grape Purple #5D1451 ΔE 0.087
Use #73257B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.