#73236E
Closest named color: Purple (#800080). oklch(41% 0.145 330.5), rgb(115, 35, 110).
Aa
White text reads best on this color (9.56:1).
About this color
#73236E is a dark, vivid purple. In OKLCH its lightness is 41%, its chroma 0.145 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purple (#800080), ΔE 0.050 away. White text reads best on it, at 9.56:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | vivid (0.145) |
| Temperature | in between |
| Nearest name | Purple (#800080) |
| Black text | 2.19:1 |
| White text | 9.56:1 |
Values
| HEX | #73236E |
| RGB | rgb(115, 35, 110) |
| HSL | hsl(304, 53%, 29%) |
| OKLCH | oklch(41% 0.145 330.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #73236E | 9.56:1 | AAA | Lc -95.6 | Preferred for body text |
| Black text on #73236E | 2.19:1 | Fails | Lc 12.6 | Not readable |
| #73236E text on white | 9.56:1 | AAA | Lc 91.3 | Preferred for body text |
| #73236E text on black | 2.19:1 | Fails | Lc -11.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F4E4F2
oklch(93.6% 0.025 329.7)
-
Step 200
200
#ECCEE8
oklch(88.4% 0.048 330.3)
-
Step 300
300
#E1ADDA
oklch(80.9% 0.085 331)
-
Step 400
400
#D080C8
oklch(70.8% 0.135 330.5)
-
Step 500
500
#C25CBA
oklch(63.2% 0.173 330.4)
-
Step 600
600
#AD3EA5
oklch(55.6% 0.188 330.7)
-
Step 700
700
#942F8E
oklch(49.1% 0.175 330.4)
-
Step 800
800 (this color)
#73236E
oklch(41% 0.145 330.5)
-
Step 900
900
#61265D
oklch(37.6% 0.113 330.2)
-
Step 950
950
#391736
oklch(26.9% 0.071 330.8)
#73236E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #1C3E70 | 0.153 |
| Deuteranopia (no green cones) | #3A496C | 0.131 |
| Tritanopia (no blue cones) | #772C45 | 0.078 |
| Achromatopsia (no color) | #454545 | 0.146 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #73236E
#73236E
oklch(41% 0.145 330.5)
- #005A27
#005A27
oklch(40.9% 0.111 150.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73236E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple #800080 ΔE 0.050
- Rich Purple #720058 ΔE 0.051
- Velvet #750851 ΔE 0.054
- Dark Magenta #8B008B ΔE 0.071
- Grape Purple #5D1451 ΔE 0.072
- Red Purple #820747 ΔE 0.073
- Rebecca Purple #663399 ΔE 0.079
- Wine #80013F ΔE 0.084
Use #73236E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.