#73035A
Closest named color: Rich Purple (#720058). oklch(37.6% 0.16 340.7), rgb(115, 3, 90).
Aa
White text reads best on this color (11.11:1).
About this color
#73035A is a dark, vivid purple. In OKLCH its lightness is 38%, its chroma 0.160 and its hue 341°. Its hue sits on the warm side of the wheel. The nearest named color is Rich Purple (#720058), ΔE 0.005 away. White text reads best on it, at 11.11:1.
| Hue family | Purples |
| Lightness | dark (38%) |
| Chroma | vivid (0.160) |
| Temperature | warm |
| Nearest name | Rich Purple (#720058) |
| Black text | 1.88:1 |
| White text | 11.11:1 |
Values
| HEX | #73035A |
| RGB | rgb(115, 3, 90) |
| HSL | hsl(313, 95%, 23%) |
| OKLCH | oklch(37.6% 0.16 340.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #73035A | 11.11:1 | AAA | Lc -97.8 | Preferred for body text |
| Black text on #73035A | 1.88:1 | Fails | Lc 10.1 | Not readable |
| #73035A text on white | 11.11:1 | AAA | Lc 93.8 | Preferred for body text |
| #73035A text on black | 1.88:1 | Fails | Lc -8.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF1F9
oklch(97.1% 0.017 339.9)
-
Step 100
100
#FBE1F1
oklch(93.5% 0.035 340.3)
-
Step 200
200
#F9C8E7
oklch(88.5% 0.068 340.3)
-
Step 300
300
#F5A1D8
oklch(80.8% 0.121 340.6)
-
Step 400
400
#EC68C4
oklch(70.7% 0.192 340.8)
-
Step 500
500
#E22EB5
oklch(63.1% 0.246 340.8)
-
Step 600
600
#C6009C
oklch(55.7% 0.241 341)
-
Step 700
700
#A70084
oklch(49.1% 0.213 340.6)
-
Step 800
800
#8A006C
oklch(42.7% 0.185 340.9)
-
Step 900
900 (this color)
#73035A
oklch(37.6% 0.16 340.7)
-
Step 950
950
#440935
oklch(27% 0.102 340.6)
#73035A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #12315C | 0.183 |
| Deuteranopia (no green cones) | #394158 | 0.152 |
| Tritanopia (no blue cones) | #7B0833 | 0.073 |
| Achromatopsia (no color) | #3C3C3C | 0.161 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #73035A
#73035A
oklch(37.6% 0.16 340.7)
- #004E32
#004E32
oklch(37.4% 0.083 161)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73035A, closest first.
No curated palette has a color within ΔE 0.04 of #73035A.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rich Purple #720058 ΔE 0.005
- Velvet #750851 ΔE 0.019
- Grape Purple #5D1451 ΔE 0.050
- Red Purple #820747 ΔE 0.052
- Merlot #730039 ΔE 0.057
- Wine #80013F ΔE 0.058
- Purple #800080 ΔE 0.068
- Mulberry #920A4E ΔE 0.078
Use #73035A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.