#73005C

Closest named color: Rich Purple (#720058). oklch(37.6% 0.163 339.6), rgb(115, 0, 92).

Aa

White text reads best on this color (11.14:1).

About this color

#73005C is a dark, vivid purple. In OKLCH its lightness is 38%, its chroma 0.163 and its hue 340°. Its hue sits on the warm side of the wheel. The nearest named color is Rich Purple (#720058), ΔE 0.007 away. White text reads best on it, at 11.14:1.

Hue familyPurples
Lightnessdark (38%)
Chromavivid (0.163)
Temperaturewarm
Nearest nameRich Purple (#720058)
Black text1.88:1
White text11.14:1

Values

HEX#73005C
RGBrgb(115, 0, 92)
HSLhsl(312, 100%, 23%)
OKLCHoklch(37.6% 0.163 339.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #73005C 11.14:1 AAA Lc -97.8 Preferred for body text
Black text on #73005C 1.88:1 Fails Lc 10.2 Not readable
#73005C text on white 11.14:1 AAA Lc 93.7 Preferred for body text
#73005C text on black 1.88:1 Fails Lc -8.8 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FEF1F9

    oklch(97.1% 0.017 339.9)

  2. Step 100

    100

    #FBE1F2

    oklch(93.6% 0.036 338.6)

  3. Step 200

    200

    #F9C8E8

    oklch(88.5% 0.069 339.4)

  4. Step 300

    300

    #F5A1DA

    oklch(80.9% 0.122 339.5)

  5. Step 400

    400

    #EC67C7

    oklch(70.7% 0.196 339.6)

  6. Step 500

    500

    #E22BB9

    oklch(63.2% 0.251 339.5)

  7. Step 600

    600

    #C5009F

    oklch(55.6% 0.242 339.7)

  8. Step 700

    700

    #A60086

    oklch(49% 0.213 339.5)

  9. Step 800

    800

    #89006E

    oklch(42.6% 0.185 339.6)

  10. Step 900

    900 (this color)

    #73005C

    oklch(37.6% 0.163 339.6)

  11. Step 950

    950

    #440836

    oklch(26.9% 0.104 339.6)

Export this scale for Tailwind in the Tailwind colors tool

#73005C with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#0D315E0.187
Deuteranopia (no green cones)#37415A0.156
Tritanopia (no blue cones)#7A08330.077
Achromatopsia (no color)#3B3B3B0.165

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #73005C

    #73005C

    oklch(37.6% 0.163 339.6)

  • #004E31

    #004E31

    oklch(37.4% 0.084 160.2)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #73005C

    #73005C

    oklch(37.6% 0.163 339.6)

  • #5B1980

    #5B1980

    oklch(37.6% 0.163 309.6)

  • #7C002F

    #7C002F

    oklch(37.5% 0.15 9.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #73005C

    #73005C

    oklch(37.6% 0.163 339.6)

  • #2F4B00

    #2F4B00

    oklch(37.6% 0.101 129.8)

  • #004C49

    #004C49

    oklch(37.6% 0.065 190.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #73005C

    #73005C

    oklch(37.6% 0.163 339.6)

  • #4B4100

    #4B4100

    oklch(37.4% 0.078 99.4)

  • #00495A

    #00495A

    oklch(37.5% 0.068 220.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #73005C

    #73005C

    oklch(37.6% 0.163 339.6)

  • #5C3800

    #5C3800

    oklch(37.5% 0.081 70)

  • #004E31

    #004E31

    oklch(37.4% 0.084 160.2)

  • #004376

    #004376

    oklch(37.6% 0.105 249.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73005C, closest first.

No curated palette has a color within ΔE 0.04 of #73005C.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #73005C in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.