#726040
Closest named color: Dirt Brown (#836539). oklch(49.8% 0.052 81.4), rgb(114, 96, 64).
Aa
White text reads best on this color (6.06:1).
About this color
#726040 is a medium-dark, muted brown. In OKLCH its lightness is 50%, its chroma 0.052 and its hue 81°. Its hue sits on the warm side of the wheel. The nearest named color is Dirt Brown (#836539), ΔE 0.035 away. White text reads best on it, at 6.06:1.
| Hue family | Browns |
| Lightness | medium-dark (50%) |
| Chroma | muted (0.052) |
| Temperature | warm |
| Nearest name | Dirt Brown (#836539) |
| Black text | 3.46:1 |
| White text | 6.06:1 |
Values
| HEX | #726040 |
| RGB | rgb(114, 96, 64) |
| HSL | hsl(38, 28%, 35%) |
| OKLCH | oklch(49.8% 0.052 81.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #726040 | 6.06:1 | AA | Lc -85.4 | Fine for body text |
| Black text on #726040 | 3.46:1 | AA large text | Lc 23.8 | Dividers and decoration only |
| #726040 text on white | 6.06:1 | AA | Lc 80.3 | Fine for body text |
| #726040 text on black | 3.46:1 | AA large text | Lc -21.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F6F5F3
oklch(97% 0.003 84.6)
-
Step 100
100
#ECE9E4
oklch(93.5% 0.007 80.7)
-
Step 200
200
#DED8CF
oklch(88.4% 0.014 78.3)
-
Step 300
300
#C9BFAF
oklch(80.8% 0.025 79.7)
-
Step 400
400
#AE9F85
oklch(70.9% 0.04 81.4)
-
Step 500
500
#998766
oklch(63.1% 0.051 82.5)
-
Step 600
600
#84704D
oklch(55.5% 0.056 81.1)
-
Step 700
700 (this color)
#726040
oklch(49.8% 0.052 81.4)
-
Step 800
800
#5B4D33
oklch(42.7% 0.044 82.5)
-
Step 900
900
#4B402D
oklch(37.7% 0.034 81)
-
Step 950
950
#2C251B
oklch(26.9% 0.02 76.5)
#726040 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #68603E | 0.017 |
| Deuteranopia (no green cones) | #6C6441 | 0.014 |
| Tritanopia (no blue cones) | #7A5A58 | 0.047 |
| Achromatopsia (no color) | #626262 | 0.052 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #726040
#726040
oklch(49.8% 0.052 81.4)
- #526381
#526381
oklch(49.8% 0.053 261.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #726040, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dirt Brown #836539 ΔE 0.035
- Dark Taupe #7F684E ΔE 0.036
- Cocoa #875F42 ΔE 0.037
- Mud #735C12 ΔE 0.043
- Dark Moss Green #606C38 ΔE 0.049
- Medium Brown #7F5112 ΔE 0.051
- Milk Chocolate #7F4E1E ΔE 0.053
- Grey Brown #7F7053 ΔE 0.053
Use #726040 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.