#72473E
Closest named color: Brownish Purple (#76424E). oklch(44.5% 0.061 32.5), rgb(114, 71, 62).
Aa
White text reads best on this color (7.81:1).
About this color
#72473E is a dark, muted red. In OKLCH its lightness is 45%, its chroma 0.061 and its hue 32°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.033 away. White text reads best on it, at 7.81:1.
| Hue family | Reds |
| Lightness | dark (45%) |
| Chroma | muted (0.061) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.68:1 |
| White text | 7.81:1 |
Values
| HEX | #72473E |
| RGB | rgb(114, 71, 62) |
| HSL | hsl(10, 30%, 35%) |
| OKLCH | oklch(44.5% 0.061 32.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #72473E | 7.81:1 | AAA | Lc -91.7 | Preferred for body text |
| Black text on #72473E | 2.68:1 | Fails | Lc 17.0 | Dividers and decoration only |
| #72473E text on white | 7.81:1 | AAA | Lc 87.0 | Fine for body text |
| #72473E text on black | 2.68:1 | Fails | Lc -15.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F4F3
oklch(97.1% 0.006 31.1)
-
Step 100
100
#F1E7E5
oklch(93.5% 0.011 31.1)
-
Step 200
200
#E6D5D1
oklch(88.6% 0.02 33.4)
-
Step 300
300
#D7B9B2
oklch(81% 0.036 33.3)
-
Step 400
400
#C2948A
oklch(70.7% 0.058 32.5)
-
Step 500
500
#B1796D
oklch(63% 0.073 32.6)
-
Step 600
600
#9C6155
oklch(55.4% 0.08 32.2)
-
Step 700
700
#865045
oklch(49.1% 0.075 32.3)
-
Step 800
800 (this color)
#72473E
oklch(44.5% 0.061 32.5)
-
Step 900
900
#583831
oklch(37.6% 0.048 32.9)
-
Step 950
950
#34211D
oklch(27% 0.031 32.3)
#72473E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #514D3D | 0.061 |
| Deuteranopia (no green cones) | #5B553D | 0.056 |
| Tritanopia (no blue cones) | #7B4145 | 0.027 |
| Achromatopsia (no color) | #525252 | 0.062 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #72473E
#72473E
oklch(44.5% 0.061 32.5)
- #245D68
#245D68
oklch(44.6% 0.061 212.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72473E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.033
- Purple Brown #673A3F ΔE 0.045
- Milk Chocolate #7F4E1E ΔE 0.054
- Saddle Brown #8B4513 ΔE 0.063
- Medium Brown #7F5112 ΔE 0.067
- Mud Brown #60460F ΔE 0.068
- Dark Mauve #874C62 ΔE 0.069
- Red Brown #8B2E16 ΔE 0.071
Use #72473E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.