#72305D
Closest named color: Velvet (#750851). oklch(41.6% 0.109 341.4), rgb(114, 48, 93).
Aa
White text reads best on this color (9.14:1).
About this color
#72305D is a dark, moderately saturated purple. In OKLCH its lightness is 42%, its chroma 0.109 and its hue 341°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.059 away. White text reads best on it, at 9.14:1.
| Hue family | Purples |
| Lightness | dark (42%) |
| Chroma | moderately saturated (0.109) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.29:1 |
| White text | 9.14:1 |
Values
| HEX | #72305D |
| RGB | rgb(114, 48, 93) |
| HSL | hsl(319, 41%, 32%) |
| OKLCH | oklch(41.6% 0.109 341.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #72305D | 9.14:1 | AAA | Lc -95.0 | Preferred for body text |
| Black text on #72305D | 2.29:1 | Fails | Lc 13.4 | Not readable |
| #72305D text on white | 9.14:1 | AAA | Lc 90.6 | Preferred for body text |
| #72305D text on black | 2.29:1 | Fails | Lc -11.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F7
oklch(97.1% 0.009 341.8)
-
Step 100
100
#F3E5ED
oklch(93.5% 0.018 342)
-
Step 200
200
#EBD0E0
oklch(88.5% 0.037 341.5)
-
Step 300
300
#DEB1CD
oklch(80.9% 0.064 340.9)
-
Step 400
400
#CC87B3
oklch(70.7% 0.102 341.4)
-
Step 500
500
#BE67A0
oklch(63.1% 0.131 341.7)
-
Step 600
600
#A94D8B
oklch(55.7% 0.142 341.7)
-
Step 700
700
#903D76
oklch(49% 0.132 341.3)
-
Step 800
800 (this color)
#72305D
oklch(41.6% 0.109 341.4)
-
Step 900
900
#5F2D4F
oklch(37.6% 0.086 340.9)
-
Step 950
950
#381B2E
oklch(27% 0.054 341.6)
#72305D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #34415E | 0.116 |
| Deuteranopia (no green cones) | #474C5B | 0.104 |
| Tritanopia (no blue cones) | #783142 | 0.048 |
| Achromatopsia (no color) | #484848 | 0.110 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #72305D
#72305D
oklch(41.6% 0.109 341.4)
- #005B3C
#005B3C
oklch(41.6% 0.092 161.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #72305D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.059
- Brownish Purple #76424E ΔE 0.060
- Red Purple #820747 ΔE 0.063
- Purple Brown #673A3F ΔE 0.065
- Rich Purple #720058 ΔE 0.068
- Wine #80013F ΔE 0.071
- Mulberry #920A4E ΔE 0.075
- Grape Purple #5D1451 ΔE 0.077
Use #72305D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.